# Seesmic

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/seesmic

- Industry: Internet
- Headquarters: San Francisco, US
- Website: www.seesmic.com
- Total disclosed funding: $16M
- Latest round: Series C (Feb 1, 2011)
- Investors on record: 7

## About

Seesmic, Inc. offers social media management tools that enhance user engagement and streamline content sharing. Their platform integrates various social media accounts for efficient posting and performance analysis.Founded in 2007 and headquartered in San Francisco, US, Seesmic, Inc. specializes in social media management solutions. The company has undergone strategic pivots, notably being acquired by HootSuite Media, Inc. in September 2012. The acquisition expanded its capabilities in the social media landscape. Key investors in Seesmic include Salesforce, Inc. and Softbank Capital, with the latest funding round being a Series C, raising USD 4.00 mn, which is also the total amount raised across funding rounds. Seesmic has completed four deals in total, with the most recent deal occurring on September 5, 2012.Seesmic provides a suite of social media management tools aimed at improving user interaction and content sharing efficiency. Their flagship application allows users to manage multiple social media accounts from a single interface, catering to both businesses and individual users. The platform focuses on enhancing online presence and customer engagement, targeting small to medium enterprises and social media influencers primarily in North America, Europe, and parts of Asia. The tools simplify posting schedules, engagement tracking, and analytics reporting, addressing common challenges faced in social media management.Seesmic operates on a subscription-based revenue model, offering various pricing tiers for its services. Clients can choose between monthly or annual plans that provide access to features such as advanced analytics and team collaboration tools. This model supports a recurring revenue stream, while individual users may acquire add-ons to enhance their experience. Partnerships with agencies and marketing firms allow Seesmic to offer tailored solutions that meet specific social media management needs.Seesmic aims to expand its product offerings and market presence in the coming years. The company is focused on developing new tools that enhance social media analytics and user engagement, with expected launches in 2023. Seesmic plans to penetrate new markets, particularly in Asia and South America, by 2024, leveraging its recent funding from the Series C round. The acquisition by HootSuite Media, Inc. has further strengthened its financial backing and capabilities to support these growth initiatives.

## Funding rounds

- Series C, Feb 1, 2011, $4M — Softbank Capital, Salesforce, Inc.
- Series B, Jun 20, 2008, $6M — Wellington Partners, Omidyar Network
- Series A, Feb 14, 2008, $6M — Atomico, Revolution Ventures, Uncork Capital

## Investors

- Atomico (https://capitalatlas.ai/funds/atomico) — Series A
- Revolution Ventures (https://capitalatlas.ai/funds/revolution-ventures) — Series A
- Uncork Capital (https://capitalatlas.ai/funds/uncork-capital) — Series A
- Wellington Partners (https://capitalatlas.ai/funds/wellington-partners) — Series B
- Omidyar Network (https://capitalatlas.ai/funds/omidyar-network) — Series B
- Softbank Capital (https://capitalatlas.ai/funds/softbank-capital) — Series C
- Salesforce, Inc. — Series C