# SecureMarking

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/securemarking

- Industry: IT Security/Cybersecurity
- Headquarters: Rapid City, US
- Website: www.securemarking.com
- Total disclosed funding: $0.1M
- Latest round: Seed (Feb 1, 2018)
- Investors on record: 2

## About

SecureMarking, Inc. specializes in supply chain security, utilizing innovative technologies to effectively combat counterfeit and black market products, thereby enhancing product integrity across various industries.SecureMarking, Inc. was founded in 2016 in Rapid City, US, and focuses on providing advanced security solutions for supply chains. The company has undergone strategic pivots to enhance its technology offerings and has secured funding through two deals, with the most recent being a Seed round on February 1, 2018, raising USD 0.12 mn co-led by Techstars and Techstars Autonomous Technology. Dan Quinn and Daniel Stanton are the founders, and Ruth Stanton currently serves as CEO.SecureMarking offers an innovative supply chain security platform designed to combat counterfeit, black market, and grey market products through advanced technologies. The core product utilizes a combination of nanotechnology, blockchain, and the Internet of Things (IoT) to create a fully integrated, end-to-end security solution for manufacturers and distributors. This platform ensures the authenticity of products throughout the supply chain, providing a robust tool for manufacturers and distributors to safeguard their assets. SecureMarking’s services cater to a variety of industries that require stringent security measures, addressing global markets including North America, Europe, and Asia, where counterfeit goods are a significant concern.SecureMarking operates on a revenue model that includes subscriptions and partnerships with manufacturers and distributors, generating a sustainable income stream through the implementation of its security solutions. Clients engage with SecureMarking via direct business-to-business transactions, utilizing the platform’s capabilities to enhance supply chain integrity. Revenue is derived from ongoing service agreements, where clients pay for the integrated security platform, which may include different tiers of service based on the complexity and scale of solutions deployed. This approach allows clients to implement robust anti-counterfeiting measures, reinforcing brand value and ensuring compliance with industry regulations, with specific pricing plans designed to meet the diverse needs of their client base.SecureMarking is focused on expanding its product offerings and entering new markets to drive future growth. The company is currently designing new products aimed at enhancing supply chain security, with anticipated launches set in the coming year. Specifically, SecureMarking plans to expand its reach into European and Asian markets by the end of 2024. The recent Seed funding of USD 0.12 mn will be utilized to support these initiatives, facilitating the development of new technologies and market entry strategies.

## Funding rounds

- Seed, Feb 1, 2018, $0.1M — Techstars, Techstars Autonomous Technology

## Investors

- Techstars (https://capitalatlas.ai/funds/techstars) — Seed
- Techstars Autonomous Technology — Seed