# Secret Alchemist

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/secret-alchemist

- Industry: Consumer Products
- Headquarters: Mumbai, India
- Website: www.secretalchemist.com
- Total disclosed funding: $3.5M
- Latest round: Seed (Jan 13, 2026)
- Investors on record: 3

## About

Founded in 2022 and based in Mumbai, India, 24 Carat Remedies Private Limited, trading under the name Secret Alchemist, operates as a manufacturer of products focused on essential oils and holistic well-being using natural ingredients.In January 2026, Secret Alchemist raised USD 3 million in seed funding led by new investor Unilever Ventures, with participation from another new investor DSG Consumer Partners. Returning investor Inflection Point Ventures also participated in the round.The company was co-founded by Ankita Thadani, Akash Valia, and Samantha Ruth Prabhu.

The company's product line includes therapeutic oils such as DREAM (sleep-inducing), BREATHE (cold reliever), SOOTHE (migraine relief), and CALM (anxiety reliever). Each formulation is crafted from organically sourced ingredients, emphasizing the therapeutic benefits of aromatherapy to foster mental and physical well-being.

The company plans to use the January 2026  funding to expand its product range, strengthen its R&D efforts, grow brand presence, and build core teams.

## Funding rounds

- Seed, Jan 13, 2026, $3M — Unilever Ventures, Inflection Point Ventures, DSG Consumer Partners
- Seed, Oct 3, 2024, $0.5M — Inflection Point Ventures

## Investors

- Inflection Point Ventures (https://capitalatlas.ai/funds/inflection-point-ventures) — Seed
- Unilever Ventures (https://capitalatlas.ai/funds/unilever-ventures) — Seed
- DSG Consumer Partners (https://capitalatlas.ai/funds/dsg-consumer-partners) — Seed