# Secre Coffee

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/secre-coffee

- Industry: Consumer Products
- Headquarters: Guangzhou, China
- Website: www.secrecoffee.com
- Latest round: Series A (Mar 3, 2021)
- Investors on record: 3

## About

Based in Guangzhou, China and established in 2019, Secre Coffee is a coffee retailer that focuses on the design and sales of instant coffee. In 2019, the company entered the E-commerce platform Tmall. In 2020, the company opened its first offline store in Shenzhen and the drip bag coffee won the first place in sales on e-commerce platform Tmall. The company has completed 5 rounds of funding until 2021.

The company's main business is the sale of instant coffee. Besides the company's provides coffee delivery service for customer.

The company plans to open 50 stores in 2021.

## Funding rounds

- Series A, Mar 3, 2021 — HighLight Capital, Jinkong Qiyuan Capital
- Series A, May 12, 2020 — HighLight Capital
- Angel, Nov 26, 2019 — Ivision Ventures

## Investors

- Ivision Ventures (https://capitalatlas.ai/funds/ivision-ventures) — Angel
- HighLight Capital (https://capitalatlas.ai/funds/highlight-capital) — Series A
- Jinkong Qiyuan Capital (https://capitalatlas.ai/funds/jinkong-qiyuan-capital) — Series A