# Screen Cross Media

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/screen-cross-media

- Industry: Software
- Headquarters: Tel Aviv, Israel
- Website: www.screenz.live
- Total disclosed funding: $5M
- Latest round: Seed (Dec 13, 2021)
- Investors on record: 2

## About

Screen Cross Media Ltd. is a Tel Aviv-based company established in 2020, specializing in personal development through a diverse range of educational experiences, including master classes and online workshops.Screen Cross Media Ltd. focuses on enhancing personal and professional growth through its innovative platform. Founded in Tel Aviv, Israel, by Assaf Greenfeld and Eli Uzan, the company has engaged in one investment round. In December 2021, the company raised USD 5.000 mn in Seed funding led by Unicorn Technologies, with participation from Keshet Advisors. This funding was utilized to support the platform's recent launch in the U.S., alongside expanding marketing and hiring efforts.Screenz Live offers a diverse platform focused on personal development through a variety of educational and transformative experiences. The company's core product offerings include master classes, workshops, and online courses led by experts in various fields, such as psychology, health, finance, and personal growth. Notable sessions cover topics from trauma understanding to creativity in content creation, providing users with tools to enhance both personal and professional aspects of their lives. The platform serves a global customer base, targeting individuals interested in self-improvement and holistic health, reaching markets in Israel and Mexico, among others. The content is designed to cater to a wide audience, including both individual clients and organizations seeking development for their teams.Screenz Live generates revenue primarily through subscriptions and direct transactions for its educational programs and master classes. Clients engage with the platform by purchasing access to individual sessions or multi-session courses, facilitating a direct-to-consumer model. The pricing structure accommodates various budgets, allowing users to select tailored experiences based on their interests. Revenue also comes from partnerships with professionals who lead these sessions, contributing to a collaborative ecosystem enhancing the value of the offerings. This transactional model fosters ongoing engagement and repeat business, reflecting the firm’s commitment to supporting users in their personal growth journeys.In December 2021, Screen Cross Media Ltd. raised USD 5.000 mn in Seed funding, which will be directed towards developing its newly launched platform in the U.S., enhancing marketing efforts, and hiring additional staff. The company's strategic plan includes expanding into new markets, particularly targeting users in North America and Europe by the end of 2023. This growth strategy is aimed at broadening its reach and increasing user engagement through tailored educational offerings.

## Funding rounds

- Seed, Dec 13, 2021, $5M — Keshet Advisors, Unicorn Technologies

## Investors

- Keshet Advisors — Seed
- Unicorn Technologies (https://capitalatlas.ai/funds/unicorn-technologies) — Seed