# Scoupy Nederland

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/scoupy-nederland

- Industry: Marketing/Advertising
- Headquarters: Abcoude, Netherlands
- Website: www.scoupy.nl
- Total disclosed funding: $2.6M
- Latest round: Seed (Sep 16, 2014)
- Investors on record: 2

## About

Scoupy Nederland BV operates a financial app that aids users in managing personal finances by providing cashback deals on grocery purchases, thereby optimizing spending in supermarkets across the Netherlands.Founded in 2011 in Abcoude, Netherlands, Scoupy Nederland BV specializes in cashback services for grocery shopping. The company was acquired by Sanoma Media in June 2016 and was later acquired by Cashback Holding Ltd in September 2022. Geert Luyendijk and Valentijn Bras are the co-founders of the company, with Valentijn Bras currently serving as the CEO. The company has successfully completed four deals, with the latest funding round being a Seed round that raised EUR 2.000 mn from investors including Gennie Freen Producties and SanomaVentures.Scoupy offers a financial app that simplifies personal finance management by allowing users to save on grocery purchases and earn cashback on eligible transactions. The app features cashback deals from local supermarkets, enabling consumers to browse offers, purchase qualifying products, and submit receipts for cashback approval. Scoupy serves a diverse customer base and operates across multiple regions in the Netherlands, partnering with retailers like Albert Heijn, Jumbo, and DekaMarkt. The app is accessible for download on both iOS and Android devices.Scoupy generates revenue through a cashback model, encouraging users to shop at participating retailers in exchange for cashback on their purchases. Users engage directly with the app to access offers and submit receipts for verification to receive cashback. Retailers may fund these cashback incentives to drive traffic and sales, with flagship offerings including exclusive deals on products such as Müllermilk and Oma's meals to enhance user engagement.Following its acquisition by Cashback Holding Ltd in September 2022, Scoupy plans to leverage new funding to enhance its operations and expand its product offerings. The company aims to continue developing its financial app with new features designed to improve user experience. There are also plans to expand into additional geographic markets within Europe, although specific regions have not been disclosed. The funding from the most recent Seed round will support these strategic initiatives.

## Funding rounds

- Seed, Sep 16, 2014, $2.6M — SanomaVentures, Gennie Freen Producties
- Seed, Oct 22, 2012 — SanomaVentures

## Investors

- SanomaVentures (https://capitalatlas.ai/funds/sanomaventures) — Seed
- Gennie Freen Producties — Seed