# Scalarr

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/scalarr

- Industry: Software
- Headquarters: Wilmington, US
- Website: www.scalarr.io
- Total disclosed funding: $7.5M
- Latest round: Series A (Feb 11, 2021)
- Investors on record: 4

## About

Scalarr Inc. is a technology company specializing in mobile ad fraud detection through advanced machine learning solutions, helping businesses safeguard their advertising investments.Founded in 2016 in Wilmington, US, Scalarr Inc. focuses on mobile ad fraud detection. The company was established by Inna Ushakova, who continues to serve as CEO. Scalarr has completed 2 funding rounds, with the latest being a Series A round in February 2021, raising USD 7.5 mn led by the European Bank for Reconstruction and Development and supported by OTB Ventures, TMT Investments, and Speedinvest.Scalarr specializes in advanced mobile ad fraud detection through its proprietary machine learning-powered antifraud solutions. The company addresses critical challenges in the mobile advertising ecosystem by identifying and mitigating ad fraud, which significantly affects advertisers' return on investment. Scalarr's core offerings include sophisticated algorithms that analyze user behavior, detect anomalies, and provide actionable insights, ensuring businesses can safeguard their advertising campaigns. Their client base consists of mobile marketers, app developers, and advertising networks, focusing on markets such as North America, Europe, and Asia.Scalarr generates revenue through a subscription-based model, where clients pay for access to its antifraud solutions and ongoing support services. The company structures its transactions primarily in a B2B format, partnering with mobile advertisers and app developers who integrate Scalarr’s technology into their advertising strategies. The revenue model includes tiered pricing plans based on the level of service and features accessed, facilitating scalability as clients' needs evolve. Flagship products deliver real-time analytics and fraud prevention mechanisms, allowing clients to optimize their ad spend effectively.In February 2021, Scalarr Inc. raised USD 7.5 mn in Series A funding led by the European Bank for Reconstruction and Development, with participation from OTB Ventures, TMT Investments, and Speedinvest. The company plans to utilize these funds to expand its presence and operations in Asia, enhancing its market reach and service offerings. Under the leadership of CEO Inna Ushakova and CPO Yuriy Yashunin, Scalarr is focused on developing new products designed to improve ad fraud detection capabilities and is strategically targeting growth in Asian markets.

## Funding rounds

- Series A, Feb 11, 2021, $7.5M — Speedinvest, TMT Investments, EBRD, OTB Ventures
- Seed, May 26, 2018 — Speedinvest

## Investors

- Speedinvest (https://capitalatlas.ai/funds/speedinvest) — Seed, Series A
- TMT Investments (https://capitalatlas.ai/funds/tmt-investments) — Series A
- EBRD (https://capitalatlas.ai/funds/ebrd) — Series A
- OTB Ventures (https://capitalatlas.ai/funds/otb-ventures) — Series A