# Sansan

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/sansan

- Industry: Software
- Headquarters: Tokyo, Japan
- Website: www.sansan.com
- Total disclosed funding: $82M
- Latest round: Series E (Dec 4, 2018)
- Investors on record: 13

## About

Based in Japan, Sansan, Inc. specializes in cloud-based digital transformation solutions for sales processes, focusing on the centralization of business card and contact data to enhance customer relationship management.Founded in 2007 in Tokyo, Japan, Sansan, Inc. provides a platform that streamlines the management of business contacts. The company has completed 11 deals, with its most recent significant funding round being an IPO on June 7, 2019, which raised JPY 33.795 billion. The company was co-founded by Chika Terada and Kei Tomioka, with Chika Terada currently serving as CEO.Sansan offers a cloud-based solution designed to digitally transform sales processes through the centralization of business card and contact data, as well as sales history. This platform allows users to build a unique and shareable database that fosters the identification of sales opportunities while simultaneously reducing operational costs. By digitizing and organizing contact information, Sansan addresses the need for efficient customer relationship management, enabling organizations to leverage human connections and insights from their networks. The service is primarily targeted at businesses across various sectors, including IT, telecommunications, finance, and manufacturing, with a focus on markets in Japan, the United States, and Southeast Asia. Sansan’s clients include a diverse range of companies, from small enterprises to large corporations, all of which seek to maximize the potential of their contact data to drive sales growth.In 2023, Sansan reported a revenue of JPY 186,860,959.70 and an EBITDA of JPY 8,321,209.30. The company generates revenue primarily through a subscription-based model, where clients pay for access to its platform, which provides features for managing and sharing customer information. This structure facilitates B2B transactions, allowing businesses to share insights and contact data across teams to enhance sales productivity. Specific pricing plans are tailored to different business sizes and needs, ensuring that both small enterprises and large organizations can benefit from its services. Additionally, Sansan may engage in partnerships that enhance its offerings and expand its customer reach.Sansan plans to utilize the funds raised in its IPO to develop new features and expand its product offerings further. The company is targeting markets in the United States and Southeast Asia for expansion by the end of 2024. The IPO, which raised JPY 33.795 billion, will support these initiatives as Sansan looks to enhance its technology and broaden its market presence.

## Funding rounds

- Series E, Dec 4, 2018, $26M — T Rowe Price, DCM, SBI Investment, Japan Post Capital
- Series D, Aug 7, 2017, $38M — DCM, Salesforce, Inc., SPARX Group, SMBC Trust Bank
- Series C, Jan 11, 2016, $17M — DCM, Nissay Capital, Salesforce Ventures
- Series A, Jun 12, 2009, $0.5M — CyberAgent Capital, Recruit Strategic Partners, GMO VenturePartners
- Seed, Aug 31, 2007 — Incubate Fund

## Investors

- Incubate Fund (https://capitalatlas.ai/funds/incubate-fund) — Seed
- CyberAgent Capital (https://capitalatlas.ai/funds/cyberagent-capital) — Series A
- Recruit Strategic Partners (https://capitalatlas.ai/funds/recruit-strategic-partners) — Series A
- GMO VenturePartners (https://capitalatlas.ai/funds/gmo-venturepartners) — Series A
- DCM (https://capitalatlas.ai/funds/dcm) — Series C, Series D, Series E
- Nissay Capital (https://capitalatlas.ai/funds/nissay-capital) — Series C
- Salesforce Ventures (https://capitalatlas.ai/funds/salesforce-ventures) — Series C
- Salesforce, Inc. — Series D
- SPARX Group (https://capitalatlas.ai/funds/sparx-group) — Series D
- SMBC Trust Bank — Series D
- T Rowe Price (https://capitalatlas.ai/funds/t-rowe-price) — Series E
- SBI Investment (https://capitalatlas.ai/funds/sbi-investment) — Series E
- Japan Post Capital (https://capitalatlas.ai/funds/japan-post-capital) — Series E