# Samlino.dk

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/samlino-dk-aps

- Industry: Information Services
- Headquarters: Copenhagen, Denmark
- Website: www.samlino.dk
- Total disclosed funding: $2.2M
- Latest round: Seed (Aug 1, 2015)
- Investors on record: 1

## About

Samlino.dk is a financial comparison service that empowers Danish consumers to save time and money by connecting them with optimal financial products including insurance, loans, and subscriptions.Founded in 2014 and headquartered in Copenhagen, Denmark, Samlino.dk operates as a financial comparison platform. In August 2016, the company raised DKK 150 million in a funding round led by Ace & Company, facilitating its growth and operational strategy. The company has completed two deals to date, with its latest funding round amounting to a total of DKK 150 million.Samlino.dk operates as a comprehensive comparison service for financial products and services, aiming to facilitate users in saving money and time by connecting them to optimal options in the market. The platform aggregates offers across various categories, including car insurance, broadband services, mobile subscriptions, and loans, enabling users to make informed decisions tailored to their individual needs. By providing a clear and independent overview of available options, the company enhances transparency in the financial marketplace. Targeting consumers primarily in Denmark, Samlino.dk serves a broad client base of over 160,000 users, who benefit from competitive rates and products without being tied to specific providers.Samlino.dk's revenue model is based on partnerships with various financial institutions. The company generates income through affiliations with insurers, banks, and other service providers, allowing it to offer its comparison services at no cost to users. By facilitating connections between customers and providers, Samlino.dk earns commissions for successful referrals. This model allows the company to sustain its operations through B2B partnerships within the financial sector, without engaging in subscription fees or direct product sales.The funding raised in August 2016 will support Samlino.dk's strategic initiatives for future growth, including the potential launch of new financial products aimed at enhancing user experience. The company plans to further expand its services into additional markets beyond Denmark, although specific regions have yet to be disclosed. The focus remains on enhancing the platform’s capabilities and reaching more users while continuing to build its partnership network.

## Funding rounds

- Seed, Aug 1, 2015, $2.2M — Nova Founders Capital

## Investors

- Nova Founders Capital (https://capitalatlas.ai/funds/nova-founders-capital) — Seed