# Salesfloor

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/salesfloor

- Industry: Internet
- Headquarters: Montreal, Canada
- Website: www.salesfloor.net
- Total disclosed funding: $30M
- Latest round: Series B (Jun 14, 2021)
- Investors on record: 3

## About

Salesfloor Inc. is a Canadian company specializing in Clienteling, Virtual Shopping, and Conversational AI solutions for the retail sector, designed to enhance customer engagement and optimize sales performance.Founded in 2012 in Montreal, Canada, Salesfloor Inc. develops advanced solutions for retail customer engagement. The company has successfully secured funding and raised a total of USD 27.00 mn in its latest funding round, Series B, with Level Equity as the principal investor. Salesfloor has completed three funding deals, with the most recent occurring on June 14, 2021. Co-founders Ben Rodier and Oscar Sachs have backgrounds in technology and innovation, contributing to the development of Salesfloor's platform.Salesfloor specializes in providing an all-in-one Clienteling, Virtual Shopping, and Conversational AI platform tailored for the retail sector. Their core offerings include the Clienteling Xperience™ module, Virtual Shopping Connect™, and Maestro AI™, each designed to enhance customer engagement and improve sales performance. The Clienteling Xperience™ module focuses on creating personalized customer experiences to boost loyalty through timely outreach and cross-selling opportunities. Virtual Shopping Connect™ facilitates seamless connections between online customers and local store associates via live chat, video, and SMS, enabling real-time product recommendations. Maestro AI™ leverages proprietary Shopping Intelligence to deliver personalized recommendations through autonomous conversations, enhancing the online shopping experience. Salesfloor targets a diverse client base, including large retailers in North America and other global markets, enabling them to address challenges in customer engagement across both in-store and e-commerce channels.Salesfloor operates a revenue model centered around subscriptions and partnerships with retail clients. Their business transactions primarily occur through B2B arrangements, where retailers utilize Salesfloor's platform to enhance their customer engagement strategies. The platform incorporates various pricing plans tailored to meet the needs of different retail clients, incorporating flagship products such as Clienteling Xperience™, Virtual Shopping Connect™, and Maestro AI™. These services facilitate enhanced customer interactions, driving sales and loyalty.In June 2021, Salesfloor Inc. raised USD 27.00 mn in Series B funding from Level Equity. The company plans to utilize this funding to develop new platform features, expand to international markets, and grow the team across all departments. Specific upcoming product developments and market expansion initiatives are being strategized to enhance their global footprint.

## Funding rounds

- Series B, Jun 14, 2021, $27M — Level Equity
- Series A, Aug 24, 2016 — White Star Capital
- Seed, Feb 2, 2016, $3M — BDC Capital

## Investors

- BDC Capital (https://capitalatlas.ai/funds/bdc-capital) — Seed
- White Star Capital (https://capitalatlas.ai/funds/white-star-capital) — Series A
- Level Equity (https://capitalatlas.ai/funds/level-equity) — Series B