# SafeSize

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/safesize-b-v

- Industry: Software
- Headquarters: Almere, Netherlands
- Website: www.safesize.com
- Total disclosed funding: $30M
- Latest round: Series B (Mar 28, 2023)
- Investors on record: 3

## About

SafeSize B.V. is a Netherlands-based company specializing in innovative footwear fitting solutions through advanced 3D scanning technology, enhancing the fit and comfort of shoes for consumers worldwide.SafeSize B.V., founded in 2013 in Almere, Netherlands, offers technology solutions that match individuals with perfectly fitting footwear. The company has not undergone significant pivots or changes in business operations since its inception. SafeSize operates without any known parent or subsidiary companies. The firm was founded by individuals dedicated to addressing the complexities of shoe fitting. Recently, SafeSize secured EUR 14 million in Series B funding on March 28, 2023, led by 5g ventures, with participation from 3TS Capital Partners and Convent Capital. This round brought the total funding raised to EUR 14 million.SafeSize specializes in providing advanced footwear fitting solutions through its innovative 3D scanning technology. The company's core offerings include the ScanMate 3D in-store solution and the FitMate 3D online solution, both designed to match individuals with shoes that perfectly fit their unique foot anatomy. The ScanMate solution utilizes a best-in-class 3D foot scanner to analyze detailed foot dimensions, while the FitMate app allows users to conduct self-scans at home. This technology enhances the customer experience for both retail and online shopping environments, bridging the gap between these two channels. SafeSize's services are utilized by over 40,000 retail stores across more than 60 countries, assisting millions of users in finding suitable footwear for various activities.SafeSize generates revenue through partnerships with retailers and brands, enhancing their sales capabilities by improving customer foot fitting accuracy and satisfaction. The transactions typically involve B2B agreements where retailers integrate the ScanMate 3D and FitMate 3D solutions into their store offerings. Retailers pay for the technology and may incur additional fees based on the volume of scans or sales generated through safeSize's systems. The company's services have reportedly resulted in approximately EUR 250 million in total sales revenue generated for its retail partners annually.In March 2023, SafeSize B.V. raised EUR 14 million in Series B funding to support its international expansion strategy, particularly targeting entry into the US market and accelerated growth in the APAC region. The funding will also be utilized for investing in technology innovation and scaling up product offerings by leveraging 5G connectivity. The company plans to enhance its product lineup and introduce new offerings that improve the customer fitting experience.

## Funding rounds

- Series B, Mar 28, 2023, $15M — 3TS Capital Partners, Convent Capital, 5g ventures
- Series B, Feb 26, 2019, $11M — 3TS Capital Partners, Convent Capital
- Series B, Dec 15, 2016, $3.1M — 3TS Capital Partners, Convent Capital

## Investors

- 3TS Capital Partners (https://capitalatlas.ai/funds/3ts-capital-partners) — Series B
- Convent Capital (https://capitalatlas.ai/funds/convent-capital) — Series B
- 5g ventures (https://capitalatlas.ai/funds/5g-ventures) — Series B