# SafeShepherd

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/safeshepherd

- Industry: Internet
- Headquarters: San Francisco, US
- Website: www.safeshepherd.com
- Total disclosed funding: $0.7M
- Latest round: Seed (Apr 1, 2013)
- Investors on record: 4

## About

SafeShepherd offers privacy and identity protection services, specializing in opting individuals out of data broker databases, thus enhancing personal privacy and reducing unsolicited communications.Founded in 2012, SafeShepherd is based in San Francisco, US, and focuses on privacy and identity protection services. The company has undergone a strategic pivot, being acquired by Boatbound in April 2015. The founder's background is not detailed, but the company has completed a total of 3 deals, with the latest funding round being a Seed round in which they raised USD 0.630 mn from investors including 500 Global, FundersClub, OCA Ventures, and Signatures Capital Partners, bringing their total amount raised to USD 0.630 mn.SafeShepherd specializes in privacy and identity protection services, focusing primarily on opting individuals out of data broker marketing databases. Their core offering includes the removal of personal information, such as home addresses and email addresses, from various online platforms and databases, thereby reducing unsolicited communications, including junk mail and spam emails. The service is designed to enhance personal privacy by preventing the exposure of sensitive information that can be exploited by unwanted parties, such as employers and potential stalkers. Safe Shepherd serves a diverse clientele, including individuals concerned about their online privacy and safety in various geographical markets across North America and Europe. The company's operations are particularly relevant in regions where concerns about data security and privacy regulations are increasingly prominent.SafeShepherd derives its revenue primarily through subscription-based models, allowing clients to engage with their services for a recurring fee. These transactions typically involve individual consumers who subscribe to SafeShepherd's identity protection services to safeguard their personal information online. By offering tiered subscription plans, the company caters to varying levels of user needs, with distinct features and pricing structures associated with each plan. Flagship services may include comprehensive monitoring and management of personal data exposure across the internet. The business model is direct-to-consumer, focusing on individual users who seek proactive measures to protect their identity rather than reactive solutions after data breaches occur.SafeShepherd is focused on expanding its service offerings and enhancing its market presence. Future products are being designed to enhance data protection measures, with expected releases planned in 2023. The company aims to expand into new markets, particularly targeting increased penetration in Europe and expanding their services to Asia by 2024. The recent funding will support these initiatives, allowing for growth in product development and market outreach.

## Funding rounds

- Seed, Apr 1, 2013, $0.6M — OCA Ventures, 500 Global, FundersClub, Signatures Capital Partners
- Seed, Dec 1, 2011, $0.1M — OCA Ventures

## Investors

- OCA Ventures (https://capitalatlas.ai/funds/oca-ventures) — Seed
- 500 Global (https://capitalatlas.ai/funds/500-global) — Seed
- FundersClub (https://capitalatlas.ai/funds/fundersclub) — Seed
- Signatures Capital Partners — Seed