# Rulai

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rulai

- Industry: Software
- Headquarters: Campbell, US
- Website: www.rul.ai
- Total disclosed funding: $6.5M
- Latest round: Series A (May 25, 2017)
- Investors on record: 3

## About

Rulai, Inc. specializes in a Conversational AI platform that automates customer interactions across diverse sectors, enhancing operational efficiency and customer satisfaction through intelligent virtual assistants.Founded in 2016 and headquartered in Campbell, California, Rulai, Inc. develops advanced AI solutions aimed at improving customer service. In May 2017, Rulai secured USD 6.5 mn in Series A funding led by GSR Ventures, with participation from Eight Roads Ventures and Shanghai China Healthcare Venture Management. The company was founded by Yi Zhang, whose previous entrepreneurial experience contributes to Rulai's development.Rulai primarily offers a next-generation Conversational AI platform designed to automate customer interactions across various industries. Its core product suite includes virtual customer service assistants, financial agents, shopping assistants, healthcare agents, and insurance agents, all built on a robust AI framework that facilitates multi-round conversations in real-time. This platform addresses key challenges in customer support by handling a significant percentage of inquiries without human intervention, thereby enhancing efficiency and customer satisfaction (CSAT) scores. The end users of Rulai’s technology include major players in sectors such as contact centers, finance, retail, healthcare, and insurance, with notable clients such as DHgate and Sanofi. Rulai's products are marketed globally, with implementations in regions including North America, Europe, and Asia-Pacific, allowing businesses to streamline operations and improve customer engagement across various digital channels.Rulai generates revenue through a subscription-based model, wherein clients pay for access to its Conversational AI platform. This transactional structure typically involves annual or monthly fees based on the scale and features of the deployment, allowing clients to customize their use of Rulai’s services according to their specific needs. Enterprises may engage in direct partnerships or B2B transactions, utilizing Rulai’s comprehensive suite of products to enhance customer service capabilities. The pricing plans are structured to accommodate various business requirements, allowing for flexibility in the adoption of key services such as virtual assistants tailored to customer service, finance, and retail applications. This structured approach not only facilitates predictable revenue streams but also supports the scalability of Rulai’s offerings as businesses evolve in their digital transformation journeys.Following the Series A funding of USD 6.5 mn secured in May 2017, Rulai plans to utilize these resources to further develop its AI technology and launch upcoming products focused on enhancing customer engagement. The company is targeting expansion into new markets in Europe and Asia by 2025, aiming to leverage its advanced AI capabilities in these regions. This growth strategy aligns with Rulai's commitment to improving operational efficiencies for its clients and increasing market presence.

## Funding rounds

- Series A, May 25, 2017, $6.5M — GSR Ventures, Eight Roads Ventures, Shanghai China Healthcare Venture Management

## Investors

- GSR Ventures (https://capitalatlas.ai/funds/gsr-ventures) — Series A
- Eight Roads Ventures (https://capitalatlas.ai/funds/eight-roads-ventures) — Series A
- Shanghai China Healthcare Venture Management (https://capitalatlas.ai/funds/shanghai-china-healthcare-venture-management) — Series A