# RudderStack

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rudderstack

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.rudderstack.com
- Total disclosed funding: $82M
- Latest round: Series B (Feb 2, 2022)
- Investors on record: 4

## About

RudderStack, Inc. is a Customer Data Platform (CDP) that enhances data management and analytics capabilities, enabling businesses to optimize customer insights and experiences through advanced data solutions.Founded in 2019 and headquartered in San Francisco, US, RudderStack, Inc. specializes in comprehensive customer data management. The company has undergone strategic pivots to enhance its offerings and is led by CEO Soumyadeb Mitra, who is also the founder. RudderStack has successfully raised USD 56.00 mn in Series B funding on February 2, 2022, led by Insight Partners, with participation from Kleiner Perkins and S28 Capital. To date, the company has completed a total of 3 funding rounds, accumulating a total amount raised of USD 56.00 mn, and is currently valued at USD 540.88 mn.RudderStack offers a robust suite of products designed to enhance customer data management and analytics capabilities across various industries. The core offerings include a Customer Data Platform (CDP), event streaming, reverse ETL, and integrated data governance tools. These solutions enable businesses to capture comprehensive customer journey data in real-time, facilitating deeper insights and the delivery of personalized experiences. With over 200 integrations and 16+ SDKs, RudderStack supports clients in various sectors, allowing them to efficiently manage and leverage their customer data. Key industries served include e-commerce, digital marketing, and technology, with a client base that spans both small and large enterprises operating primarily in North America and Europe.RudderStack generates revenue primarily through a subscription-based model, offering tiered pricing plans that cater to businesses of varying sizes and needs. Clients engage with the company's services through direct subscriptions to its platform, which includes features such as event streaming and data transformations. The pricing structure is designed to reflect the scale of data usage and the complexity of integrations required by the client. Additionally, RudderStack engages in partnerships with organizations looking to enhance their customer data infrastructure, further solidifying its position within the market. The combination of these revenue streams positions RudderStack as a valuable partner for businesses seeking to optimize their data-driven strategies.In February 2022, RudderStack, Inc. raised USD 56 mn in Series B funding to enhance its product offerings, enabling engineers to build future-proof customer data infrastructure. The company plans to introduce new products focused on improving data solutions while exploring expansion into new markets, particularly within Europe and Asia, by the end of 2023. The recent funding will support these initiatives, facilitating accelerative growth and innovation within their customer data management solutions.

## Funding rounds

- Series B, Feb 2, 2022, $56M — Kleiner Perkins, Insight Partners, S28 Capital
- Series A, Jun 10, 2021, $21M — Kleiner Perkins, S28 Capital, Uncorrelated Ventures
- Seed, May 27, 2020, $5M — S28 Capital

## Investors

- S28 Capital (https://capitalatlas.ai/funds/s28-capital) — Seed, Series A, Series B
- Kleiner Perkins (https://capitalatlas.ai/funds/kleiner-perkins) — Series A, Series B
- Uncorrelated Ventures (https://capitalatlas.ai/funds/uncorrelated-ventures) — Series A
- Insight Partners (https://capitalatlas.ai/funds/insight-partners) — Series B
