# Rovers

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rovers

- Industry: Software
- Headquarters: Seoul, South Korea
- Website: www.therovers.net
- Total disclosed funding: $0.4M
- Latest round: Seed (Apr 22, 2024)
- Investors on record: 4

## About

Based in Seoul, South Korea, and founded in 2023 by CEO Dan Park and COO Harin Song, Rovers Inc., a.k.a. Rovers operates as an agricultural technology company that develops crop navigators, a tool used by seed suppliers to manage details about genetic characteristics. In April 2024, ROVERS raised KRW 500 million in seed funding from Korea Investment Accelerator, Byucksan Corporation, and HAATZ. The returning investor, Antler Korea, also participated in the round.

The company provides Crop Navigator, a B2B seed and variety trade solution that boasts a vast database of over 20,000 varieties from more than 500 seed suppliers across 30 countries. Crop Navigator empowers seed suppliers to manage their catalog while offering seed buyers advanced search and filtering tools for informed decision-making. Additionally, Crop Navigator simplifies international trade processes, handling tasks like certification, customs clearance, and payment processing.

Rovers plans to use its proceeds from April 2024 funding to expand its reach to globally this year.

## Funding rounds

- Seed, Apr 22, 2024, $0.4M — Antler, Korea Investment Accelerator, Byucksan Corporation, Haatz

## Investors

- Antler (https://capitalatlas.ai/funds/antler) — Seed
- Korea Investment Accelerator (https://capitalatlas.ai/funds/korea-investment-accelerator) — Seed
- Byucksan Corporation — Seed
- Haatz — Seed