# RoomClip Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/roomclip-co

- Industry: Internet
- Headquarters: Tokyo, Japan
- Website: https://roomclip.jp/
- Total disclosed funding: $20M
- Latest round: Series E (Aug 25, 2021)
- Investors on record: 20

## About

RoomClip Co., Ltd. operates a dynamic platform for sharing and discovering home interior inspiration, connecting users through a mobile application that highlights decor and DIY projects.Founded in 2011 and headquartered in Tokyo, Japan, RoomClip Co., Ltd. specializes in a social platform that allows users to showcase their home interior designs. The company has completed a total of 8 deals, with its most recent funding occurring on August 25, 2021. RoomClip raised JPY 494 million in a Series E funding round, backed by investors including Bonds Investment Group, Hayate Investment, Itsumo Capital, and NOW, Inc. The total amount raised by the company stands at JPY 494 million, and it has a current valuation of JPY 6,449.20 million.RoomClip offers a platform that facilitates the sharing and discovery of home interior ideas and inspirations among users. Its core product is a mobile application that enables users to upload images of their living spaces, decor, and DIY projects, allowing them to connect with a community of like-minded individuals seeking design inspiration. The application provides features for users to categorize their posts, engage with others through comments, and explore a wide array of home decoration styles. RoomClip appeals to homeowners, renters, and design enthusiasts across Japan and has expanded its reach into other Asian markets, addressing the need for accessible and relatable home design ideas.RoomClip generates revenue through several avenues, primarily centered around partnerships and advertising. The company engages in B2C transactions where users can purchase home decor products directly through the platform, often linked to specific posts made by users showcasing those items. Additionally, RoomClip offers subscription-based services for businesses and brands seeking enhanced visibility on the platform, allowing them to connect with a targeted audience of home decor enthusiasts. Revenue also stems from collaborations with retailers and wholesalers, who leverage the platform's user base to promote their products.Following the recent Series E funding round in August 2021, RoomClip plans to utilize the JPY 494 million to enhance its offerings, specifically through the launch of the social commerce platform "RoomClip Shopping" and the D2C cloud service "RoomClip Business." The company aims to build a D2C brand under bydesign, utilizing expert management to strengthen its market presence. Future efforts will focus on marketing for development and customer acquisition, with a vision to expand into new Asian markets, further enhancing its user base and engagement.

## Funding rounds

- Series E, Aug 25, 2021, $4.5M — Bonds Investment Group, Hayate Investment, NOW (Japan), Itsumo Capital
- Series D, Sep 2, 2020, $6.1M — NTT DOCOMO Ventures, Mercuria Investment, Plus X, Japan Post Capital, SBI Okasan Alternative Investment, Hakuhodo DY Ventures
- Series C, Jun 3, 2017, $7.2M — Mitsubishi UFJ Capital, SMBC Venture Capital, Adways Inc., Femto Partners Inc., OPT, Excite Japan, Spiral Capital, i Mercury Capital
- Series B, Nov 13, 2015, $1.5M — SMBC Venture Capital
- Series A, Sep 20, 2013, $1M — Femto Partners Inc.
- Seed, Jun 1, 2011, $0.1M — CyberAgent Capital, Samurai Incubate

## Investors

- CyberAgent Capital (https://capitalatlas.ai/funds/cyberagent-capital) — Seed
- Samurai Incubate (https://capitalatlas.ai/funds/samurai-incubate) — Seed
- Femto Partners Inc. — Series A, Series C
- SMBC Venture Capital (https://capitalatlas.ai/funds/smbc-venture-capital) — Series B, Series C
- Mitsubishi UFJ Capital (https://capitalatlas.ai/funds/mitsubishi-ufj-capital) — Series C
- Adways Inc. — Series C
- OPT — Series C
- Excite Japan — Series C
- Spiral Capital (https://capitalatlas.ai/funds/spiral-capital) — Series C
- i Mercury Capital (https://capitalatlas.ai/funds/i-mercury-capital) — Series C
- NTT DOCOMO Ventures (https://capitalatlas.ai/funds/ntt-docomo-ventures) — Series D
- Mercuria Investment (https://capitalatlas.ai/funds/mercuria-investment) — Series D
- Plus X — Series D
- Japan Post Capital (https://capitalatlas.ai/funds/japan-post-capital) — Series D
- SBI Okasan Alternative Investment (https://capitalatlas.ai/funds/sbi-okasan-alternative-investment) — Series D
- Hakuhodo DY Ventures (https://capitalatlas.ai/funds/hakuhodo-dy-ventures) — Series D
- Bonds Investment Group (https://capitalatlas.ai/funds/bonds-investment-group) — Series E
- Hayate Investment (https://capitalatlas.ai/funds/hayate-investment) — Series E
- NOW (Japan) — Series E
- Itsumo Capital — Series E