# Room 77

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/room-77

- Industry: Internet
- Headquarters: Sunnyvale, US
- Website: www.room77.com
- Total disclosed funding: $44M
- Latest round: Series C (Jan 3, 2013)
- Investors on record: 6

## About

Room 77, Inc. is an online platform dedicated to providing hotel reservations by offering access to a vast network of over 500,000 accommodations across the globe, including diverse services for both leisure and business travelers.Founded in 2009 and headquartered in Sunnyvale, US, Room 77, Inc. operates as an independent room reservations network. The company has undergone strategic pivots to enhance its service offerings without any mention of parent firms or subsidiaries. Notably, Room 77 raised USD 30.30 mn in Series C funding in January 2013 from investors including Expedia, Concur Technologies, Inc., Felicis Ventures, General Catalyst Partners, and Sutter Hill Ventures, marking a significant milestone in its funding journey, which totals USD 30.30 mn over four deals. The founder's background is not specified but indicates a focus on innovative solutions in hotel reservations.Room77.com operates as an independent room reservations network, providing access to over 500,000 accommodations worldwide. The company primarily focuses on offering hotel reservations through its user-friendly online platform, which enables customers to easily search for and book rooms at various hotels. Their services cater to a diverse client base, including individual travelers, groups, and businesses seeking accommodations for meetings or events. Key functionalities include flexible cancellation options and discounts available through their membership club, appealing to both leisure and business travelers. Room77’s offerings are available across multiple geographical markets, specifically targeting regions with high tourist traffic such as North America, Europe, and Asia-Pacific.Room77.com generates revenue primarily through its core offerings in hotel reservations, leveraging a membership model that provides users with various benefits, including discounts of up to 30% off per night. Transactions typically occur directly between the company and its customers, focusing on a business-to-consumer approach. Customers may join the membership club, enhancing their booking experience while contributing to the company's revenue stream. The transaction structure involves straightforward booking fees associated with room reservations, although specific pricing details for individual services remain undisclosed. The platform's emphasis on accommodating both group bookings and individual travelers positions it uniquely within the travel and hospitality industry.In January 2013, Room 77 raised USD 30.30 mn in Series C funding, which will support their strategy for future growth. The company is expected to enhance its platform with new features aimed at improving user experience, although specific product details and release dates are not disclosed. Room 77 plans to expand its services into new geographic markets, particularly in Europe and Asia-Pacific, to capture a broader customer base. The funding received will facilitate this expansion, allowing Room 77 to optimize its resources and enhance its service offerings.

## Funding rounds

- Series C, Jan 3, 2013, $30M — General Catalyst Partners, Sutter Hill Ventures, Expedia, Inc., Felicis Ventures, Concur Technologies, Inc.
- Series B, Jun 9, 2011, $11M — General Catalyst Partners, Sutter Hill Ventures, Felicis Ventures, PAR Capital Management
- Series A, Apr 1, 2010, $3M — Sutter Hill Ventures, Felicis Ventures, PAR Capital Management

## Investors

- Sutter Hill Ventures (https://capitalatlas.ai/funds/sutter-hill-ventures) — Series A, Series B, Series C
- Felicis Ventures (https://capitalatlas.ai/funds/felicis-ventures) — Series A, Series B, Series C
- PAR Capital Management (https://capitalatlas.ai/funds/par-capital-management) — Series A, Series B
- General Catalyst Partners (https://capitalatlas.ai/funds/general-catalyst-partners) — Series B, Series C
- Expedia, Inc. — Series C
- Concur Technologies, Inc. — Series C