# Rocket Paper Scissors

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rocket-paper-scissors

- Industry: Internet
- Headquarters: San Francisco, US
- Website: www.dizzywood.com
- Total disclosed funding: $1M
- Latest round: Series A (Aug 22, 2008)
- Investors on record: 1

## About

Rocket Paper Scissors LLC operates Dizzywood, an interactive online virtual world designed for children, focusing on creative engagement and social interaction through customizable avatars and immersive activities.Founded in 2007 and headquartered in San Francisco, US, Rocket Paper Scissors LLC developed the Dizzywood platform, which allows children aged 8 to 14 to explore themed zones and engage in interactive activities. The platform saw significant user engagement, with over 1 million monthly visitors before its closure in December 2010. The company engaged in a pivotal acquisition by SecretBuilders in December 2010, which aimed to expand the reach of the Dizzywood brand. The company's founder has a history of involvement in digital platforms and online communities, although specific previous ventures were not detailed. Rocket Paper Scissors LLC has raised a total of USD 1.00 mn across two funding rounds, with the latest being a Series A round led by CRV in December 2010.Dizzywood is an immersive online virtual world primarily targeting children aged 8 to 14. The core offering is a browser-based platform where users can create and customize animated avatars, engage in themed zones, and participate in 'Dizzy Activities,' which include story-driven missions, eco-themed quests, and treasure hunts. Users interact with friends through text chat and emotive expressions, earn in-game currency via quests and mini-games, and personalize their virtual homes. Originally launched in November 2007, Dizzywood attracted a diverse global audience, serving over 1 million monthly visitors before its closure in December 2010. A community-driven fan project has since emerged to revive the essence of this platform.Dizzywood's business model operated on a freemium structure, providing users access to basic features at no cost while offering premium content through in-game purchases or subscriptions. Revenue was primarily generated from transactions related to virtual goods that enhanced the user experience, with clients including individual players and their parents who purchased special items or unlocked exclusive areas. The platform's approach facilitated direct-to-consumer engagement, allowing users to customize their gaming experience. The company aimed to provide a safe and engaging environment for young audiences, appealing to both children and their guardians.Following its acquisition in December 2010, there are no current updates regarding new product launches or market expansion plans for Rocket Paper Scissors LLC. The most recent deal involved the acquisition by SecretBuilders, with financial terms not disclosed.

## Funding rounds

- Series A, Aug 22, 2008, $1M — CRV

## Investors

- CRV (https://capitalatlas.ai/funds/crv) — Series A