# Rocket Lawyer Incorporated

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rocket-lawyer

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.rocketlawyer.com
- Total disclosed funding: $169M
- Latest round: Series E (Apr 6, 2021)
- Investors on record: 5

## About

Based in the US, Rocket Lawyer Incorporated provides essential online legal services, offering personalized legal documents, advice, and compliance solutions for individuals and small businesses.Founded in 2008, Rocket Lawyer Incorporated specializes in online legal services, catering to diverse clients. The company is headquartered in San Francisco, US. Charley Moore, the founder, previously established other ventures before launching Rocket Lawyer. In April 2021, the company raised USD 116.35 mn in Series E funding, led by Vista Equity Partners, bringing the total amount raised to USD 116.35 mn and a current valuation of USD 565.546 mn.Rocket Lawyer offers a comprehensive suite of online legal services designed to meet the needs of individuals and small businesses. Its core products include personalized legal documents, document review, e-signatures, legal advice, and assistance with business registration and compliance filings. The platform allows users to create tailored legal documents such as Non-Disclosure Agreements, Business Contracts, and Last Wills, all of which can be electronically signed and stored securely. Rocket Lawyer’s services are targeted primarily at entrepreneurs, small business owners, and individuals seeking affordable legal solutions, aiming to streamline the often complex legal processes associated with starting and maintaining a business. The company serves a diverse client base across the United States, United Kingdom, Spain, France, the Netherlands, and Brazil, effectively making its products accessible to users in various international markets.Rocket Lawyer generates revenue primarily through subscription-based services, particularly its Rocket Legal+ membership, which provides users with access to a range of legal documents, advice, and compliance support. Clients typically engage with the platform by subscribing to monthly or annual plans, allowing them to utilize a variety of services including document creation and legal consultations. The company also offers individual transactions for specific documents and legal services on a pay-per-use basis. Pricing structures may vary depending on the service chosen, but members can benefit from discounted rates on professional services, such as tax preparation and trademark registration. This transactional model enables Rocket Lawyer to cater to both direct consumers and business clients seeking legal assistance without the high costs associated with traditional legal representation.In April 2021, Rocket Lawyer Incorporated raised USD 116.35 mn in Series E funding, led by new investor Vista Equity Partners. The company plans to utilize this funding for expanding its product offerings and entering new geographic markets. Future initiatives include the launch of enhanced legal technology solutions aimed at simplifying user experience. Specific markets targeted for expansion include additional European nations and Latin America, aiming for rollout by the end of 2023.

## Funding rounds

- Series E, Apr 6, 2021, $116M — Vista Equity Partners
- Series E, May 10, 2013, $15M — Patricia Industries
- Series D, Jan 3, 2012, $11M — Industry Ventures
- Series D, Aug 11, 2011, $19M — August Capital, Patricia Industries, GV
- Series C, Mar 25, 2011, $1.9M — Patricia Industries
- Series C, Jun 22, 2010, $6.5M — Patricia Industries

## Investors

- Patricia Industries (https://capitalatlas.ai/funds/patricia-industries) — Series C, Series D, Series E
- August Capital (https://capitalatlas.ai/funds/august-capital) — Series D
- GV (https://capitalatlas.ai/funds/gv) — Series D
- Industry Ventures (https://capitalatlas.ai/funds/industry-ventures) — Series D
- Vista Equity Partners (https://capitalatlas.ai/funds/vista-equity-partners) — Series E