# Rockbot

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rockbot

- Industry: Software
- Headquarters: Oakland, US
- Website: www.rockbot.com
- Total disclosed funding: $5.5M
- Latest round: Series A (May 15, 2015)
- Investors on record: 11

## About

Rockbot, Inc. is a US-based software company specializing in audio and visual solutions that enhance the in-location experience for businesses across diverse industries.Founded in 2009 and headquartered in Oakland, US, Rockbot, Inc. provides innovative media solutions for businesses. The company secured Series A funding of USD 2.71 mn in May 2015, backed by Daher Capital, Detroit Venture Partners, and Rincon Venture Partners, raising its total funding to USD 2.71 mn. The company has completed 4 deals.Rockbot specializes in providing comprehensive audio and visual solutions designed to enhance the in-location experience for businesses across various industries, including retail, restaurants, fitness, and hospitality. Their core offerings include a centralized platform that allows businesses to control fully licensed music, digital signage, and curated TV content, all aimed at creating engaging environments that resonate with customers. The platform enables real-time management of music playlists, promotional messages, and dynamic visual media, which businesses use to influence customer behavior, deepen loyalty, and enrich the overall customer journey. Rockbot's services cater to a diverse client base, from single-location establishments to national chains, and are implemented across multiple geographical markets, including North America, Europe, and parts of Asia.Rockbot generates revenue through a subscription-based model that allows clients to access their suite of audio and visual media solutions. Clients typically engage with Rockbot by subscribing to specific product offerings, which may include features such as Music, Digital Signage, and Rockbot TV, among others. The pricing structure is designed to accommodate various business sizes, from small enterprises to large franchises, facilitating scalable solutions that align with client needs. Transactions are structured as recurring subscriptions, enabling businesses to manage and update their in-store media seamlessly. This transactional model ensures that clients can continuously leverage Rockbot's innovative products to enhance customer experiences and operational effectiveness.In May 2015, Rockbot, Inc. raised USD 2.71 mn in Series A funding to support its growth. The company plans to enhance its product offerings and potentially expand into new markets, including Europe and Asia, focusing on increasing its presence in these regions by 2022. The recent funding will be used to support product development and market expansion initiatives.

## Funding rounds

- Series A, May 15, 2015, $2.7M — Rincon Venture Partners, Detroit Venture Partners, Daher Capital
- Seed, Apr 10, 2014, $1.4M — Universal Music Group, Inc., Detroit Venture Partners, XG Ventures, AngelList, Susa Ventures
- Seed, Apr 26, 2012, $1.3M — GV, Triple Five, Accelerator Ventures, Detroit Venture Partners, Penny Black

## Investors

- GV (https://capitalatlas.ai/funds/gv) — Seed
- Triple Five (https://capitalatlas.ai/funds/triple-five) — Seed
- Accelerator Ventures (https://capitalatlas.ai/funds/accelerator-ventures) — Seed
- Detroit Venture Partners (https://capitalatlas.ai/funds/detroit-venture-partners) — Seed, Series A
- Penny Black — Seed
- Universal Music Group, Inc. — Seed
- XG Ventures (https://capitalatlas.ai/funds/xg-ventures) — Seed
- AngelList — Seed
- Susa Ventures (https://capitalatlas.ai/funds/susa-ventures) — Seed
- Rincon Venture Partners (https://capitalatlas.ai/funds/rincon-venture-partners) — Series A
- Daher Capital — Series A