# Ripen

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ripen

- Industry: Internet
- Headquarters: Chennai, India
- Website: www.ripen.in
- Total disclosed funding: $0M
- Latest round: Seed (Mar 28, 2022)
- Investors on record: 1

## About

Based in Tamil Nadu, India, and founded in 2021, Mizu Technology Private Limited, trading as Ripen, operates as a consumer social application company that empowers individuals to take control of their lives, set ambitious goals, and achieve them. In September 2023, Ripen raised USD 0.53 million in pre-seed funding led by Good Capital and Rainmatter, with participation from gradCapital. As of August 2023, the company is led by its CEO, Ritvik Varghese. 

Mizu Technology Private Limited offers a mobile application that leverages behavioral psychology and positive reinforcement to drive sustainable change. It encourages users to commit to daily goals such as walking 5,000 steps, waking up early, working out, cooking one meal a day, reading a book, learning to drive, and practicing daily meditation. Users bet on themselves to achieve these goals and compete with others in the community to stay motivated. Those who successfully accomplish their goals are rewarded with monetary incentives, fostering a sense of accomplishment and community support.

## Funding rounds

- Seed, Mar 28, 2022, $0M — IIMA Ventures

## Investors

- IIMA Ventures (https://capitalatlas.ai/funds/iima-ventures) — Seed