# RewardStyle

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rewardstyle

- Industry: Internet
- Headquarters: Dallas, US
- Website: www.rewardstyle.com
- Total disclosed funding: $312M
- Latest round: Series B (Nov 22, 2021)
- Investors on record: 2

## About

Founded in 2011 by CEO Baxter Box and Amber Venz Box and based in Texas, US, RewardStyle, Inc., trading under the name LTK, operates as a provider of monetization networks for digital style publishers. The company also provides a mobile application that allows users to find and buy their favorite brands. In November 2021, RewardStyle, Inc. raised USD 300 million in venture funding from SB Investment Advisers. The venture funding values RewardStyle, Inc. at USD 2 billion post-money. As of June 2021, the company has more than 350 employees with teams in the UK, Brazil, France, Germany, Australia, China, and South Korea.

The company's LTK platform and mobile application operate as a marketplace, serving creators, brands, and shoppers. More than 5,000 retailers employ the LTK Brand Platform for performance-driven campaigns, paid collaborations, and content licensing. 

The company has generated more than USD 8 billion in sales for its retail partners in the last ten years since its launch. In 2020, RewardStyle also generated more than USD 2.5 billion in retail purchases.

RewardStyle, Inc. plans to use the venture funding raised in November 2021 to accelerate the development of new products for creators, brands, and shoppers, and scale its international presence.

## Funding rounds

- Series B, Nov 22, 2021, $300M — SB Investment Advisers
- Series A, Jun 30, 2015, $12M — Maverick Capital

## Investors

- Maverick Capital (https://capitalatlas.ai/funds/maverick-capital) — Series A
- SB Investment Advisers (https://capitalatlas.ai/funds/sb-investment-advisers) — Series B