# Replica

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/replica

- Industry: Software
- Headquarters: Overland Park, US
- Website: www.replicahq.com
- Total disclosed funding: $45M
- Latest round: Series B (Apr 8, 2021)
- Investors on record: 5

## About

Based in Overland Park, US, Replica, Inc. provides a data platform that delivers high-quality insights into the built environment, empowering organizations with data-driven decisions on transportation and urban planning.Replica, Inc. was founded in 2019 in Overland Park, US. The company offers a data platform that analyzes transportation patterns to assist clients like Departments of Transportation (DOTs) and real estate investors. It has successfully completed a Series B funding round, raising USD 34.17 mn led by Founders Fund, with participation from notable investors including Firebrand and Sidewalk Labs. The company has raised a total of USD 34.17 mn to date, currently valued at USD 259.872 mn. The CEO is Nick Bowden, and the founder is Paul Bennett.Replica primarily offers a comprehensive data platform designed to provide high-quality insights about various aspects of the built environment, including transportation, demographics, economic activity, land use, and infrastructure. Their core services encompass a suite of applications and tools that analyze multi-modal transportation patterns, allowing organizations such as Departments of Transportation (DOTs), transit agencies, and real estate investors to make informed planning, operational, and investment decisions. The platform aggregates over a dozen datasets and 50+ metrics, facilitating end-use cases like optimizing transit routes, analyzing traffic patterns, and evaluating the economic impact of events on local businesses. Notably, the company serves clients across the United States, helping local governments and private sector entities leverage data for strategic initiatives in urban planning and transportation improvements.Replica generates revenue through a subscription model, providing access to its data platform and analytical tools to a diverse clientele that includes government agencies, urban planners, and private businesses. Clients typically engage in annual contracts that grant them access to the platform's comprehensive datasets and customized analytics. The structure of transactions is predominantly B2B, where organizations can choose from various service packages tailored to their specific needs, such as the AADT Explorer for traffic data or the EV Tracker for electric vehicle metrics. The financial arrangements often reflect the scale of data access and analytical services utilized by clients, with specific pricing plans designed to accommodate different organizational sizes and project scopes.In April 2021, Replica, Inc. raised USD 34.17 mn in Series B funding led by Founders Fund, with participation from returning investors Firebrand, Innovation Endeavors, Rise of the Rest, and Sidewalk Labs. The company plans to utilize this funding to grow its customer base and build new solutions, focusing on expanding its reach in the urban planning and transportation sectors.

## Funding rounds

- Series B, Apr 8, 2021, $34M — Founders Fund, Innovation Endeavors, Firebrand, Sidewalk Labs, Rise of the Rest
- Series A, Aug 20, 2019, $11M — Innovation Endeavors, Firebrand, Rise of the Rest

## Investors

- Innovation Endeavors (https://capitalatlas.ai/funds/innovation-endeavors) — Series A, Series B
- Firebrand (https://capitalatlas.ai/funds/firebrand) — Series A, Series B
- Rise of the Rest — Series A, Series B
- Founders Fund (https://capitalatlas.ai/funds/founders-fund) — Series B
- Sidewalk Labs — Series B