# Relay

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/relay-4

- Industry: Outsourcing
- Headquarters: Seoul, South Korea
- Website: www.the-relay.com
- Latest round: Seed (Jan 26, 2022)
- Investors on record: 1

## About

Based in Gyeonggi-do, South Korea, and founded in 2018, Madeleine Memory Co., Ltd., d.b.a. Relay operates as a provider of business-to-business (B2B) secondhand market solutions for fashion brands to introduce second-hand market in the form of services. In July 2025, Relay raised KRW 1.5 billion in pre-series A funding from new investors Korea Credit Guarantee Fund and Merry Year Social Company.

As of June 2025, Yoo Jae-Won is the CEO of the company. The company provides a resale as a service (RaaS) solution that offers the infrastructure and resources necessary for brands to operate their second-hand market in the form of a service. Relay builds an online secondhand market, as well as offers logistics services necessary for second-hand businesses and operational solutions.

## Funding rounds

- Seed, Jan 26, 2022 — Sopoong Ventures

## Investors

- Sopoong Ventures (https://capitalatlas.ai/funds/sopoong-ventures) — Seed