# Rehook

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rehook

- Industry: Software
- Headquarters: Bengaluru, India
- Website: www.rehook.ai
- Latest round: Seed (Jan 1, 2022)
- Investors on record: 1

## About

Based in Bengaluru, India, and founded in 2021 by Akhil Suhag (CEO), Akshay Suhag (COO), Mukul Anand (CPO), and Tushar Dhara (CTO), Shoprtv Inc., doing business as Rehook operates as the developer of a user-incentivization for businesses to engage and reward their customers for increased user engagement. In October 2022, ShoprTV raised a total of USD 2.3M in seed funding from lead investors Beenext, Venture Catalysts, and other investors Goodwater Capital, Shiprocket, Locus Ventures, and Y Combinator, along with other individual investors. The firm’s customers include Tendo, Medobed, SOeakify, Tube 11, Bance, Gobillion 8, etc. 



The firm offers web APIs and tools to help live commerce platforms personalize, launch, and track multi-tier rewards to help maximize revenue generated through referrals, loyalty programs, digital wallets, coupons, discounts, leaderboards, and more. The platform also enables users to track the performance of every promotion campaign, manage budgets across campaigns, and optimize their promotion strategies. 



The company intends to use the October 2022 funding to invest in the expansion of its technology, product, and team.

## Funding rounds

- Seed, Jan 1, 2022 — Pioneer Fund

## Investors

- Pioneer Fund (https://capitalatlas.ai/funds/pioneer-fund) — Seed