# RedPoint Global

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/redpoint-global

- Industry: Software
- Headquarters: US
- Website: www.redpoint.net
- Total disclosed funding: $12M
- Latest round: Series C (May 18, 2016)
- Investors on record: 2

## About

RedPoint Global specializes in data readiness solutions that enhance customer engagement and optimize AI initiatives across various industries, enabling businesses to leverage customer data effectively.Founded in 2006, RedPoint Global Inc. is a US-based company that provides data readiness solutions. The company was co-founded by Dale Renner and George Corugedo. As of September 2019, RedPoint raised USD 13.5 mn in funding led by Camden Partners, marking a significant investment for the company. The headquarters is located in the United States, with additional offices in various global regions.RedPoint Global Inc. specializes in data readiness solutions designed to enhance customer engagement and optimize artificial intelligence (AI) initiatives across various industries. The company’s core offerings include the Data Readiness Hub, which automates data quality, identity resolution, profile unification, and data ingestion, along with the Smart Engagement Hub that enables next-best actions, dynamic experiences, segmentation, and real-time interactions. These products aim to provide enterprises with accurate and enriched customer profiles, facilitating more effective marketing strategies and customer interactions. RedPoint serves a diverse clientele, including sectors such as healthcare, financial services, retail, and travel and hospitality, providing tailored solutions for both B2B and B2C applications. Their offerings have a global reach, targeting markets in North America, Europe, and Asia, ensuring broad applicability and support for multinational operations.RedPoint Global Inc. generates revenue primarily through subscription-based models and partnerships with enterprises that utilize their data management and customer engagement solutions. Transactions typically involve recurring fees for access to their platforms, which may include tiered pricing based on the volume of data processed or the number of users accessing the services. Flagship products such as the Data Readiness Hub and Smart Engagement Hub are central to their revenue structure, providing clients with essential tools to manage customer data effectively. The pricing structure is designed to accommodate various client needs, from small businesses to large enterprises, reflecting the scalability and adaptability of their solutions. This transactional model establishes a steady revenue stream while fostering long-term relationships with clients across multiple sectors.In September 2019, RedPoint Global Inc. raised USD 13.5 mn in venture funding led by Camden Partners, aimed at enhancing their product offerings and market reach. The company plans to launch new products focused on further automating data management processes and enhancing AI capabilities in the near future. Additionally, RedPoint is targeting expansion into the European and Asian markets by 2023, aiming to establish a stronger presence in these regions to serve a broader clientele. The recent funding will support these initiatives, allowing for increased investment in product development and market outreach.

## Funding rounds

- Series C, May 18, 2016, $12M — Grotech Ventures, WP Global Partners

## Investors

- Grotech Ventures (https://capitalatlas.ai/funds/grotech-ventures) — Series C
- WP Global Partners — Series C