# Rebellyous Foods

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rebellyous-foods

- Industry: Food
- Headquarters: Seattle, US
- Website: www.rebellyous.com
- Total disclosed funding: $28M
- Latest round: Series B (Jan 23, 2023)
- Investors on record: 11

## About

Rebellyous Foods, based in Seattle, specializes in innovative plant-based chicken products, offering alternatives that mimic traditional chicken in taste and texture. The company aims to cater to consumers seeking sustainable dietary choices.Founded in 2017 in Seattle, US, Rebellyous Foods focuses on producing plant-based chicken alternatives. The company, led by CEO Christie Lagally, employs advanced manufacturing technology to enhance plant-meat production efficiency. Rebellyous has successfully completed 7 funding rounds, with the most recent being a Series B round in January 2025, raising USD 2.4 mn, which matched the total amount raised to date.Rebellyous Foods specializes in plant-based chicken products, prominently featuring a range of offerings including nuggets, patties, and tenders. These products are designed to closely mimic the texture and taste of traditional chicken while being entirely bird-free, catering to consumers seeking both dietary and ethical alternatives. The company leverages innovative technology developed by aerospace engineers to create advanced manufacturing processes that enhance the quality and efficiency of plant-meat production. Rebellyous Foods targets various markets, including the food service sector, particularly K-12 institutions, and has ambitions to expand into retail channels for broader consumer access. The geographical markets served include North America, with plans for potential expansion into additional regions as demand for plant-based options increases.Rebellyous Foods generates revenue primarily through direct sales of its plant-based chicken products to institutional clients, including school districts and food service providers. These transactions are structured as business-to-business (B2B) partnerships, where schools and other organizations place bulk orders for the products to be supplied for meal programs. Revenue may also come from potential retail partnerships, allowing the products to reach consumers directly. While specific pricing details are not disclosed, the company employs competitive pricing strategies to attract a diverse clientele, enhancing accessibility for schools and consumers alike. The hallmark of their product lineup, encapsulated in their slogan "No Harm. No Fowl.®", positions Rebellyous as a leader in the plant-based food industry, appealing to both health-conscious and environmentally aware consumers.In January 2025, Rebellyous Foods raised USD 2.4 mn in Series B funding to support 2025 sales growth and further research and development on the ‘Mock 2’, a novel food production system unveiled in September aimed at competing on price and quality with traditional meat production. The company plans to expand its product offerings with the Mock 2 system and intends to target new geographic markets as demand for plant-based foods rises. Specific regions for expansion have not been disclosed, but the company is looking to broaden its reach beyond North America.

## Funding rounds

- Series B, Jan 23, 2023, $20M — Renewal Funds
- Series A, Apr 9, 2020, $6M — Vulcan, Liquid 2 Ventures, Fifty Years, Clear Current Capital, Agronomics Limited
- Seed, Dec 2, 2018, $1M — Liquid 2 Ventures, UpHonest Capital, Sinai Ventures, VegInvest Trust, Tamar Capital
- Seed, Apr 20, 2018, $1M — Blue Horizon Equity, UpHonest Capital, Sinai Ventures, Fifty Years

## Investors

- Blue Horizon Equity (https://capitalatlas.ai/funds/blue-horizon-equity) — Seed
- UpHonest Capital (https://capitalatlas.ai/funds/uphonest-capital) — Seed
- Sinai Ventures (https://capitalatlas.ai/funds/sinai-ventures) — Seed
- Fifty Years (https://capitalatlas.ai/funds/fifty-years) — Seed, Series A
- Liquid 2 Ventures (https://capitalatlas.ai/funds/liquid-2-ventures) — Seed, Series A
- VegInvest Trust (https://capitalatlas.ai/funds/veginvest-trust) — Seed
- Tamar Capital — Seed
- Vulcan (https://capitalatlas.ai/funds/vulcan) — Series A
- Clear Current Capital (https://capitalatlas.ai/funds/clear-current-capital) — Series A
- Agronomics Limited (https://capitalatlas.ai/funds/agronomics-limited) — Series A
- Renewal Funds (https://capitalatlas.ai/funds/renewal-funds) — Series B
