# Reality Analytics

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/reality-analytics

- Industry: Software
- Headquarters: Columbia, US
- Website: www.reality.ai
- Total disclosed funding: $1.7M
- Latest round: Seed (Apr 30, 2017)
- Investors on record: 1

## About

Reality Analytics Inc. is a technology company focused on integrating artificial intelligence into embedded systems, enhancing data processing capabilities through innovative analytics solutions.Founded in 2015 in Columbia, US, Reality Analytics Inc. specializes in artificial intelligence solutions for embedded systems. The company was co-founded by Christopher Morrison, Daniel Grinberg, Jeffrey Sieracki, Stuart Feffer, and Zhiqian Li. In June 2022, Reality Analytics Inc. was acquired by Renesas Electronics Corporation, marking a strategic shift to enhance AI capabilities. The latest funding round was a Seed round amounting to USD 1.70 mn, fully raising the total amount raised to USD 1.70 mn, with investment from TechNexus Venture Collaborative.Reality Analytics Inc. offers advanced solutions that integrate AI into embedded systems, enabling improved data analytics and processing. Their services cater to various sectors, including automotive and industrial automation, supporting the development of intelligent systems that adapt to user needs.Reality Analytics Inc. generates revenue through its AI solutions provided to businesses in sectors like automotive and industrial automation. The firm's transactions are typically structured as business-to-business engagements, focusing on delivering high-value, performance-oriented products tailored to client specifications.Following the acquisition by Renesas Electronics Corporation, Reality Analytics Inc. plans to leverage its new resources to expand its AI technology for embedded systems. The company aims to enhance its product offerings and develop new solutions by 2023, targeting markets in North America and Asia. The recent funding will support the integration of AI specialists and bolster R&D efforts in Maryland, US.

## Funding rounds

- Seed, Apr 30, 2017, $1.7M — TechNexus Venture Collaborative

## Investors

- TechNexus Venture Collaborative (https://capitalatlas.ai/funds/technexus-venture-collaborative) — Seed