# Real Travel

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/real-travel

- Industry: Travel & Leisure
- Headquarters: Palo Alto, US
- Website: www.realtravel.com
- Total disclosed funding: $0.8M
- Latest round: Series C (Aug 8, 2008)
- Investors on record: 1

## About

Real Travel, Inc. specializes in premium domain sales, branding services, and AI tools to enhance online identities for businesses across diverse sectors, focusing on technology, travel, and e-commerce.Founded in 2005 and headquartered in Palo Alto, California, Real Travel, Inc. operates as a company dedicated to providing a marketplace for premium domain names. The firm was acquired by UpTake Networks in November 2010, a deal which shifted its strategic direction. The latest funding round was a Series C in which USD 0.80 mn was raised from Floodgate, bringing the total amount raised to USD 0.80 mn.RealTravel primarily offers a diverse range of domain-related services, focusing on the sale of premium, brandable domain names such as RealTravel.com. The company's core offerings include an expansive marketplace featuring over 300,000 expertly curated domains, which are tailored to enhance brand identity for businesses across various industries. Additionally, RealTravel provides tools for naming and branding, utilizing AI-powered generators to assist clients in creating unique brand names and logos swiftly. Their services are geared towards entrepreneurs and startups looking to establish a strong online presence, with a specific emphasis on clients in the technology, travel, and e-commerce sectors. RealTravel's offerings are accessible to users globally, with particular focus on markets in North America, Europe, and Asia, where online branding and domain acquisition are increasingly prioritized.The revenue model for RealTravel is structured around the direct sale of domain names and associated branding services to businesses and individual investors. Transactions occur predominantly on a per-sale basis, where clients purchase domain names or engage in contests for naming and branding assistance through the Atom.com marketplace. Revenue is generated through commissions on sales, as well as from partnerships that facilitate domain transfers and branding services. The pricing for premium domains, such as RealTravel.com, is set at USD 39,999, reflecting the high demand and value of sought-after website addresses. Additionally, clients may engage in optional services such as trademark protections and AI-assisted branding tools, which further contribute to the company's revenue streams.Real Travel, Inc. plans to launch an updated suite of AI branding tools by the end of 2023 aimed at enhancing customer experience in domain acquisition. The company is also looking to expand its presence in Asia and Europe by 2024 to tap into growing online markets. The recent Series C funding of USD 0.80 mn will be utilized to enhance product development and support marketing initiatives for these new geographic expansions.

## Funding rounds

- Series C, Aug 8, 2008, $0.8M — Floodgate

## Investors

- Floodgate (https://capitalatlas.ai/funds/floodgate) — Series C