# REACH

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/reach-3

- Industry: Software
- Headquarters: Tel Aviv-Yafo, Israel
- Website: www.reachhq.com
- Total disclosed funding: $11M
- Latest round: Series A (Mar 24, 2022)
- Investors on record: 5

## About

REACH is a technology company that provides innovative software solutions aimed at enhancing operational efficiency across various industries, focusing primarily on project management and collaboration.Established in 2015, REACH specializes in developing software applications that streamline project management, promote real-time collaboration, and enhance data analytics capabilities. The company operates from its headquarters in Tel Aviv-Yafo, Israel. The founding team includes Donald Stevens, Greg Adams, Kacie Crawford, Kelsey Gordon, Mathew Slaughter, and Melissa Cook, while the current CEO is Daniel Muller. REACH raised USD 7.00 mn in a Series A funding round on March 24, 2022, with contributions from Grayhawk Capital, NFX, and Pritzker Group Venture Capital.REACH offers a suite of software applications tailored to improve operational efficiency across various sectors. Launched in 2018, these products facilitate project management, real-time collaboration, and data analytics, addressing common business challenges such as workflow inefficiencies and team communication. The company primarily serves clients in North America and Europe, including technology firms, educational institutions, and professional services organizations.REACH utilizes a subscription-based revenue model, giving clients access to their software applications either monthly or annually. The pricing structure is tiered, accommodating both small businesses and larger enterprises. The company also partners with other technology providers for integrated solutions, and transactions occur directly between REACH and its customers, emphasizing customer support and regular software updates included in subscription fees.Following the recent funding round in March 2022, REACH plans to use the USD 7.00 mn raised to accelerate the adoption of its virtual workplace platform. The company is focusing on enhancing its sales, marketing, product development, and go-to-market strategies. Additionally, REACH is looking to expand into new markets in Europe and North America by the end of 2023, with the intention of broadening its customer base and further developing its product offerings.

## Funding rounds

- Series A, Mar 24, 2022, $7M — Pritzker Group Venture Capital, Grayhawk Capital, NFX
- Seed, Apr 23, 2018, $3.5M — NFX
- Seed, Feb 23, 2017 — Jerusalem Venture Partners
- Seed, Feb 1, 2015, $0M — UpWest

## Investors

- UpWest (https://capitalatlas.ai/funds/upwest) — Seed
- Jerusalem Venture Partners (https://capitalatlas.ai/funds/jerusalem-venture-partners) — Seed
- NFX (https://capitalatlas.ai/funds/nfx) — Seed, Series A
- Pritzker Group Venture Capital (https://capitalatlas.ai/funds/pritzker-group-venture-capital) — Series A
- Grayhawk Capital (https://capitalatlas.ai/funds/grayhawk-capital) — Series A