# Rapid Action Packaging

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rapid-action-packaging

- Industry: Packaging
- Headquarters: London, UK
- Website: www.rapuk.com
- Total disclosed funding: $7.9M
- Latest round: Series A (Apr 23, 2008)
- Investors on record: 1

## About

Rapid Action Packaging Limited offers innovative flexible packaging solutions, primarily serving the food-to-go segment by replacing traditional packaging with sustainable, fiber-based alternatives designed for maximum visibility and product protection.Founded in 1996, Rapid Action Packaging Limited is based in London, UK. The company specializes in flexible packaging and has undergone strategic changes, including its acquisition by ProAmpac Holdings Inc. in January 2021. This acquisition was part of a deal where financial terms were not disclosed. The company was co-founded by Julian Money and Katharine Pethick, who have extensive experience in the packaging industry.Rapid Action Packaging Limited provides a range of flexible packaging products, including the RotiBag, HandRap™, Softpack™, HotRap™, and BagRap™. These products cater to various end uses such as ready-made meals, sandwiches, and snacks, offering features like moisture protection and enhanced product visibility for grocery stores and food service providers. The company serves markets in North America and Europe, focusing on B2B transactions with food retailers and service providers.In the financial year 2022, Rapid Action Packaging Limited reported revenue of GBP 56,943,617.30 and an EBITDA of GBP 8,497,565.60. The revenue generation primarily comes from contracts with food retailers and service providers seeking tailored flexible packaging solutions.Looking ahead, Rapid Action Packaging Limited plans to launch new products aimed at enhancing their flexible packaging offerings while expanding into new geographic markets. The revenue from the latest funding round of GBP 1.000 mn, which occurred in January 2021, is expected to support these initiatives. The company's strategy includes targeting specific regions in North America and Europe for expansion in the near future.

## Funding rounds

- Series A, Apr 23, 2008, $7.9M — Ludgate Investments

## Investors

- Ludgate Investments (https://capitalatlas.ai/funds/ludgate-investments) — Series A