# Rally HQ

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/rally-hq

- Industry: Software
- Headquarters: New York, US
- Website: www.rallyuxr.com
- Total disclosed funding: $20M
- Latest round: Series A (Jun 2, 2025)
- Investors on record: 4

## About

Based in New York, US, and founded in 2021 by co-founders Oren Friedman (CEO) and Alec Robins (CTO), Rally HQ, Inc. operates as a provider of a user research platform that reduces recruitment processes and simplifies research procedures by automating outreach, scheduling, and managing incentives. In June 2025, Rally HQ, Inc. raised USD 11 million in series A funding led by new investor Canapi Ventures, with participation from returning investors Stage 2 Capital and Y Combinator. The company provides a user research CRM platform to various teams, such as ReOps managers, researchers, PMs, and designers, to conduct research with their users. The platform features include participant management to organize participant information, study management for organizing research studies, scheduling to streamline the process of setting up research events, incentive management for distributing rewards to participants, panel management to recruit and manage panels for ongoing research, and governance to ensure compliance with research regulations. Additionally, the firm offers various tools for integrating with existing data sources and improving research capabilities, such as databases, including Snowflake and Salesforce, research tools, including Maze and UserTesting, incentives management tools, such as Tremendous, scheduling tools, such as Calendly and Microsoft365, video conferencing tools like Zoom and Google Meet, and notification tools like Slack. The company generates its revenue from subscriptions to its platform packages, which include the professional plan and enterprise plan, based on team sizes and the needs of the user. The company will use the June 2025 funding for further research and development.

## Funding rounds

- Series A, Jun 2, 2025, $11M — Y Combinator, Canapi Ventures, Stage 2 Capital
- Seed, Feb 13, 2024, $8.8M — Y Combinator, TIA Ventures, Stage 2 Capital

## Investors

- Y Combinator (https://capitalatlas.ai/funds/y-combinator) — Seed, Series A
- TIA Ventures (https://capitalatlas.ai/funds/tia-ventures) — Seed
- Stage 2 Capital — Seed, Series A
- Canapi Ventures (https://capitalatlas.ai/funds/canapi-ventures) — Series A