# Quince

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/quince

- Industry: Consumer Products
- Headquarters: San Francisco, US
- Website: www.onequince.com/
- Total disclosed funding: $942M
- Latest round: Series E (Mar 11, 2026)
- Investors on record: 14

## About

Quince is a US-based company specializing in offering high-quality essential products in fashion and home goods, all at competitive prices, emphasizing sustainability and craftsmanship. Founded in 2018 and headquartered in San Francisco, US, Quince operates as an independent entity. The company focuses on providing premium products directly to consumers while leveraging an online platform for sales. Sid Gupta, one of the co-founders, leads the company as CEO. In March 2026, Quince raised USD 500 million in series E funding led by returning investor ICONIQ Capital, with participation from other returning investors Basis Set, Wellington Management, Notable Capital, and DST Global. New investor WndrCo, MarcyPen Capital Partners, Baillie Gifford, and other unspecified investors also participated in the round. Quince specializes in providing high-quality essential products in the fashion and home goods sectors at competitive prices. Its core offerings include premium clothing made from sustainable materials, such as Italian-made fabrics and cashmere, alongside home essentials like bedding and travel accessories. The products cater to a clientele seeking luxury without the associated high costs, targeting both men and women and families through their baby and kids' lines. Quince operates in various geographical markets, including the United States and select international locations, reaching a diverse consumer base valuing sustainability and high-quality craftsmanship.Quince's revenue model is primarily based on direct-to-consumer sales through its online e-commerce platform. Customers can make purchases via the company’s website, exploring product categories that include clothing, home goods, and accessories. The pricing strategy reflects Quince's commitment to affordability, often offering products at significantly lower prices compared to traditional retail markets. Quince's flagship products, such as its linen and cashmere lines, are marketed to consumers looking for upscale quality at a fraction of the expected cost, enhancing the value proposition for its clientele. This direct sales approach allows the company to maintain control over pricing and customer relationships, fostering loyalty and repeat business among consumers.In May 2024, Quince, LLC raised USD 100.00 mn in Series C funding, which will support the company's ongoing business growth. The company plans to introduce new products in the coming months, enhancing its existing lines of clothing and home goods. Additionally, Quince is targeting expansion into new geographic markets to reach a broader audience, although specific regions have not yet been disclosed. The recent funding will play a crucial role in facilitating these initiatives and ensuring a successful launch of new offerings. The company plans to utilize the March 2026 funding toward expanding its manufacturer-to-consumer platform, enhancing its technology and AI-powered supply chain, and fostering continued growth in various product categories.

## Funding rounds

- Series E, Mar 11, 2026, $500M — Wellington Management, DST Global, ICONIQ Capital, WndrCo, Basis Set, Baillie Gifford, MarcyPen Capital Partners, Notable Capital
- Series D, Jul 28, 2025, $200M — ICONIQ Capital
- Series C, May 8, 2024, $100M — Wellington Management, DST Global, 8VC, Basis Set, Notable Capital
- Series B, May 16, 2023, $77M — Insight Partners, Granite Asia, Wellington Management, Luxor Capital Group, 8VC, Basis Set
- Series A, Oct 26, 2021, $50M — Insight Partners, Founders Fund, Luxor Capital Group, FJ Labs, 8VC, Basis Set
- Seed, Jan 22, 2021, $6M — FJ Labs
- Seed, Nov 7, 2019, $3.5M — Founders Fund
- Seed, Mar 4, 2019, $5M — 8VC, Basis Set

## Investors

- 8VC (https://capitalatlas.ai/funds/8vc) — Seed, Series A, Series B, Series C
- Basis Set (https://capitalatlas.ai/funds/basis-set) — Seed, Series A, Series B, Series C, Series E
- Founders Fund (https://capitalatlas.ai/funds/founders-fund) — Seed, Series A
- FJ Labs (https://capitalatlas.ai/funds/fj-labs) — Seed, Series A
- Insight Partners (https://capitalatlas.ai/funds/insight-partners) — Series A, Series B
- Luxor Capital Group (https://capitalatlas.ai/funds/luxor-capital-group) — Series A, Series B
- Granite Asia (https://capitalatlas.ai/funds/granite-asia) — Series B
- Wellington Management (https://capitalatlas.ai/funds/wellington-management) — Series B, Series C, Series E
- DST Global (https://capitalatlas.ai/funds/dst-global) — Series C, Series E
- Notable Capital (https://capitalatlas.ai/funds/notable-capital) — Series C, Series E
- ICONIQ Capital (https://capitalatlas.ai/funds/iconiq-capital) — Series D, Series E
- WndrCo (https://capitalatlas.ai/funds/wndrco) — Series E
- Baillie Gifford (https://capitalatlas.ai/funds/baillie-gifford) — Series E
- MarcyPen Capital Partners (https://capitalatlas.ai/funds/marcypen-capital-partners) — Series E