# Quigo Technologies

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/quigo-technologies

- Industry: Marketing/Advertising
- Headquarters: New York, US
- Website: www.quigo.com
- Total disclosed funding: $12M
- Latest round: Series C (Dec 20, 2006)
- Investors on record: 2

## About

Quigo Technologies, Inc. is a digital advertising company specializing in contextual advertising solutions, enabling advertisers to connect with target audiences effectively through relevant content across various online platforms.Founded in 2000 in New York, US, Quigo Technologies, Inc. offers digital advertising solutions. In November 2007, the company was sold to AOL Inc. for USD 363 mn in an all-cash transaction. No information on subsidiaries or pivots is available.Quigo Technologies provides digital advertising services designed to enhance online marketing effectiveness. Their key products include contextual advertising solutions that allow brands to reach targeted consumers through relevant digital content. The company primarily serves clients in diverse industries, focusing on maximizing their advertising impact across various online channels.Quigo generates revenue through a structured business model involving service agreements with advertising clients. Their service contracts typically include performance-based pricing models aligned with advertising metrics, ensuring a tailored approach to optimize client marketing outcomes.Following the acquisition by AOL Inc. in November 2007, Quigo Technologies aims to leverage its technology to expand its advertising solutions further into new markets. Future plans include the development of innovative advertising products tailored for emerging digital platforms and targeted expansions into regions such as Europe and Asia-Pacific by 2009. The recent funding round will support these strategic initiatives, enabling the company to enhance its service offerings and market presence.

## Funding rounds

- Series C, Dec 20, 2006 — Steamboat Ventures
- Series A, Aug 2, 2005 — Steamboat Ventures
- Series B, Nov 12, 2004, $6.6M — Highland Capital Partners, Steamboat Ventures
- Series A, Mar 1, 2004, $5M — Highland Capital Partners

## Investors

- Highland Capital Partners (https://capitalatlas.ai/funds/highland-capital-partners) — Series A, Series B
- Steamboat Ventures (https://capitalatlas.ai/funds/steamboat-ventures) — Series B, Series A, Series C