# Qortex

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/qortex

- Industry: Marketing/Advertising
- Headquarters: New York, US
- Website: www.qortex.ai
- Total disclosed funding: $8M
- Latest round: Seed (Jul 28, 2023)
- Investors on record: 2

## About

Founded in 2020 and based in New York, US, Watch Fantom Inc., dba Qortex, Inc., operates as an intelligent video analytics (IVA) company that provides video context and audience knowledge to overlay ads, providing a comprehensive solution for video marketing. James Altschuler (COO) and Zack Rosenberg (CEO) are the co-founders of the company. In November 2023, GFT Ventures led USD 10 million in venture funding for Qortex, Inc.

The company provides the Moments Marketing Platform, which offers an avenue for serving ads. The firm’s platform stands out as a bridge connecting various stakeholders in the advertising ecosystem. Qortex’s primary product, known as On-Stream, facilitates the delivery of ads during junctures in video content, ensuring maximum exposure and impact. This tool caters to both live and on-demand video, providing access to inventory across the web, connected TV (CTV), and in-app environments. In addition, Qortex's On-Stream boasts 88% on-stream viewability and 6.8 times longer full-view duration, enhancing consumer engagement. The company’s partners are Audible, Google, Yahoo, Magnite, Fuse, PMC, Reach, RollingStone, and others.

The organization plans to use the November 2023 funding to expand its business operations.

## Funding rounds

- Seed, Jul 28, 2023, $8M — Silicon Road Ventures, GFT Ventures

## Investors

- Silicon Road Ventures (https://capitalatlas.ai/funds/silicon-road-ventures) — Seed
- GFT Ventures (https://capitalatlas.ai/funds/gft-ventures) — Seed