# Purchasely

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/purchasely

- Industry: Software
- Headquarters: Paris, France
- Website: www.purchasely.com
- Total disclosed funding: $2.1M
- Latest round: Seed (Apr 13, 2021)
- Investors on record: 3

## About

Purchasely SAS is a platform that facilitates app monetization through no-code solutions, enabling mobile developers to optimize user engagement and revenue generation strategies effectively.Founded in 2019 and headquartered in Paris, France, Purchasely SAS specializes in app monetization solutions. The company was co-founded by Jean-François Grang, Nicolas Tissier, and Romain Salles. In April 2021, Purchasely raised EUR 1.75 million in a Seed round led by Stride, with participation from Kima Ventures and Secret Fund, bringing the total amount raised to EUR 1.75 million, with a current company valuation of EUR 10.019 million.Purchasely offers a comprehensive platform designed for scalable and sustainable app monetization, primarily targeting mobile application developers and businesses seeking to enhance their user engagement and revenue generation strategies. Their core product suite includes a no-code paywall builder, A/B testing capabilities, and lifecycle paywall engagement tools, allowing clients to create, test, and optimize in-app experiences without code alterations. This functionality enhances personalized user interactions, driving retention and maximizing recurring revenue. The platform serves a diverse client base across gaming, e-commerce, and media sectors, operating in North America, Europe, and Asia.Purchasely generates revenue through a subscription-based model for its monetization tools and analytics features. Clients typically engage in recurring transactions aligned with their subscription timelines. Their offerings are priced based on service levels and required features, allowing flexibility for various monetization needs. Additionally, Purchasely may partner with consulting firms and agencies, broadening its service delivery and maintaining a robust revenue stream.Following the Seed funding round in April 2021, Purchasely aims to expand its platform's features and accelerate international expansion. Specific regions targeted for growth include North America and Asia, with plans to introduce new product features aimed at enhancing user monetization strategies. The funding will support these initiatives, focusing on developing additional functionalities and expanding market reach.

## Funding rounds

- Seed, Apr 13, 2021, $2.1M — Kima Ventures, Stride, Secret Fund

## Investors

- Kima Ventures (https://capitalatlas.ai/funds/kima-ventures) — Seed
- Stride (https://capitalatlas.ai/funds/stride) — Seed
- Secret Fund — Seed