# Pull Logic

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pull-logic

- Industry: Software
- Headquarters: Atlanta, US
- Website: www.pulllogic.com/
- Total disclosed funding: $3.3M
- Latest round: Seed (Dec 31, 2025)
- Investors on record: 8

## About

Founded in 2020 and based in Georgia, US, Pull Logic, Inc. operates as a provider of artificial intelligence-based inventory management systems. In December 2025, Pull Logic, Inc. raised USD 3.3 million in seed funding led by  NewBuild Venture Capital, with participation from DNX Ventures, Foster Ventures, Yanmar Ventures, IDEA, and Silicon Road Ventures.

The company specializes in providing an inventory scoring system that continually evaluates each item across all locations, enabling businesses to enhance revenue, increase inventory turnover, and boost customer satisfaction. The firm’s offering includes the Product Availability Ratio (PAR), a predictive key performance indicator that measures a location's ability to meet unpredictable demand, providing a forward-looking assessment that helps businesses ensure they are well-prepared for customer needs. Pull Logic enables companies to achieve customer satisfaction and successful sales while minimizing unproductive inventory by monitoring PAR across various supply chain nodes, such as retail locations, distribution centers, eCommerce fulfillment centers, and manufacturing operations.

The company’s solutions also include the availability optimizer and the virtual sales assistant. The availability optimizer uses the PAR metric to conduct availability health checks and offer replenishment recommendations. The virtual sales assistant is a QR-based tool that assists both salespeople and customers in finding the right products and suggesting AI-based alternatives when items are out of stock.

Pull Logic Inc. generates revenue through enterprise SaaS subscriptions for its AI availability optimization platform, including licensing fees, implementation support, and ongoing analytics services.

The organization plans to use the December 2025 funding to continue building its availability analytics platform, hire product and commercial staff, and deploy the software with more enterprise supply chain users.

## Funding rounds

- Seed, Dec 31, 2025, $3.3M — DNX Ventures, Silicon Road Ventures, NewBuild Venture Capital, Yanmar Ventures, Foster Ventures, IDEA
- Seed, Jun 17, 2024 — Fintech Ventures Fund, Silicon Road Ventures, Pax Momentum

## Investors

- Fintech Ventures Fund (https://capitalatlas.ai/funds/fintech-ventures-fund) — Seed
- Silicon Road Ventures (https://capitalatlas.ai/funds/silicon-road-ventures) — Seed
- Pax Momentum (https://capitalatlas.ai/funds/pax-momentum) — Seed
- DNX Ventures (https://capitalatlas.ai/funds/dnx-ventures) — Seed
- NewBuild Venture Capital (https://capitalatlas.ai/funds/newbuild-venture-capital) — Seed
- Yanmar Ventures (https://capitalatlas.ai/funds/yanmar-ventures) — Seed
- Foster Ventures (https://capitalatlas.ai/funds/foster-ventures) — Seed
- IDEA — Seed