# PT Tiga Elora Nusantara

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pt-tiga-elora-nusantara

- Industry: Consumer Products
- Headquarters: Jakarta, Indonesia
- Website: www.fabelio.com
- Total disclosed funding: $22M
- Latest round: Series C (Apr 5, 2021)
- Investors on record: 13

## About

PT Tiga Elora Nusantara operates in the e-commerce sector, specializing in furniture and home decor, providing consumers with a wide selection of stylish and customizable products that enhance living spaces.Founded in 2015, PT Tiga Elora Nusantara is based in Jakarta, Indonesia. The company operates as a prominent online platform for home furnishings, emphasizing user experience and product variety. The founder, Christian Sutardi, has a history in the entrepreneurial space, having been involved in previous ventures. In October 2022, the company faced financial challenges and filed for Chapter 7 bankruptcy protection. It has successfully completed 5 deals, with its latest funding round being a Series C round in which it raised USD 9.46 mn, bringing its total amount raised to USD 9.46 mn and current valuation to USD 43.33 mn.PT Tiga Elora Nusantara offers an extensive range of furniture and home decor products through its website, www.fabelio.com. The platform specializes in customizable options that cater to diverse consumer tastes and preferences, enhancing both aesthetics and functionality in various home environments. Their offerings focus on delivering quality and affordability, targeting individuals looking to furnish their homes with contemporary design elements. The primary customer base includes homeowners and renters in Indonesia, who seek convenient online shopping solutions for their living spaces.The company generates revenue through direct-to-consumer sales on its e-commerce platform, where customers purchase furniture and decor items. This model involves transaction-based revenue with each sale contributing to the company's earnings. While specific pricing for individual products is not disclosed, the platform's design allows for a range of price points catering to different budgets, promoting customer satisfaction and repeat purchases.In the wake of its recent financial restructuring following the Chapter 7 bankruptcy filing in October 2022, PT Tiga Elora Nusantara is exploring strategic avenues for recovery. Future plans include the development of new product lines aimed at reaching broader consumer demographics. As part of its growth strategy, the company is also looking to expand its market presence beyond Indonesia into Southeast Asia, targeting countries where demand for online furniture shopping is on the rise. The recent Series C funding is intended to support these initiatives, providing necessary capital for product development and market expansion efforts.

## Funding rounds

- Series C, Apr 5, 2021, $9.5M — Aavishkaar Capital, Endeavor Catalyst, AppWorks, MDI Ventures, Kolibra Capital
- Series B, Apr 13, 2020, $8.7M — Aavishkaar Capital, 500 Global, Spiral Ventures, Koru Partners, VEGA corporation, Evander Management Limited
- Series A, Mar 16, 2017, $3.4M — 500 Global, Spiral Ventures, Venturra Capital, Memory Furniture
- Seed, Jul 7, 2015, $0.5M — 500 Global, Spiral Ventures, KK Fund

## Investors

- 500 Global (https://capitalatlas.ai/funds/500-global) — Seed, Series A, Series B
- Spiral Ventures (https://capitalatlas.ai/funds/spiral-ventures) — Seed, Series A, Series B
- KK Fund (https://capitalatlas.ai/funds/kk-fund) — Seed
- Venturra Capital (https://capitalatlas.ai/funds/venturra-capital) — Series A
- Memory Furniture — Series A
- Aavishkaar Capital (https://capitalatlas.ai/funds/aavishkaar-capital) — Series B, Series C
- Koru Partners (https://capitalatlas.ai/funds/koru-partners) — Series B
- VEGA corporation — Series B
- Evander Management Limited — Series B
- Endeavor Catalyst (https://capitalatlas.ai/funds/endeavor-catalyst) — Series C
- AppWorks (https://capitalatlas.ai/funds/appworks) — Series C
- MDI Ventures (https://capitalatlas.ai/funds/mdi-ventures) — Series C
- Kolibra Capital (https://capitalatlas.ai/funds/kolibra-capital) — Series C