# PT. Pitik Digital Indonesia

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pt-pitik-digital-indonesia

- Industry: Agribusiness
- Headquarters: Tangerang, Indonesia
- Website: www.pitik.id
- Total disclosed funding: $15M
- Latest round: Series A (May 19, 2022)
- Investors on record: 4

## About

PT. Pitik Digital Indonesia is a technology firm that specializes in digital solutions aimed at enhancing user engagement and optimizing business operations across various industries.Founded in 2019 and headquartered in Tangerang, Indonesia, PT. Pitik Digital Indonesia focuses on developing innovative software solutions for businesses. The company has successfully executed 2 deals, with its most recent funding round occurring on May 19, 2022, when it raised USD 14.000 mn in Series A funding led by Alpha JWC Ventures, alongside investors such as MDI Ventures and Wavemaker Partners. The company is co-founded by Arief Witjaksono and Rymax Joehana.Pitik.id specializes in providing innovative digital solutions designed to enhance user engagement and streamline business operations. Their core offerings include a suite of software applications that cater to the unique needs of various industries, enabling clients to optimize their workflows and improve customer interaction. These products have been meticulously developed to address specific challenges faced by businesses in sectors such as retail, healthcare, and education. Released over the past few years, these solutions have garnered a diverse clientele, ranging from small enterprises to large corporations, all of whom leverage Pitik.id's technology to improve efficiency and drive sales. The company's products are marketed not only in Southeast Asia but also in select European and North American markets, demonstrating a strategic approach to global expansion and client acquisition.Pitik.id's revenue model is structured around a combination of subscription services and direct sales of their software solutions. Clients typically engage in annual or monthly subscription agreements that provide access to a range of features and continuous updates. The company’s flagship products are often bundled into tiered pricing plans, allowing customers to select options that best suit their operational requirements and budget constraints. This pricing structure facilitates scalable solutions for businesses, whether they are looking for entry-level services or comprehensive enterprise-level systems. Transactions are predominantly B2B, with significant partnerships established across industries that enable Pitik.id to maintain a steady revenue stream while providing tailored support to their client base.In May 2022, PT. Pitik Digital Indonesia raised USD 14.000 mn in Series A funding, which will be used to strengthen its presence across Java this year and facilitate expansion into other regions in the following year. The company plans to enhance its technology and product capabilities continuously, including the introduction of new products and the expansion of services to include processing and distribution directly to end-users.

## Funding rounds

- Series A, May 19, 2022, $14M — Wavemaker Partners, Alpha JWC Ventures, MDI Ventures
- Seed, Jan 10, 2022, $0.5M — Wavemaker Partners, MDI Ventures, Arise VC

## Investors

- Wavemaker Partners (https://capitalatlas.ai/funds/wavemaker-partners) — Seed, Series A
- MDI Ventures (https://capitalatlas.ai/funds/mdi-ventures) — Seed, Series A
- Arise VC (https://capitalatlas.ai/funds/arise-vc) — Seed
- Alpha JWC Ventures (https://capitalatlas.ai/funds/alpha-jwc-ventures) — Series A