# ProductBoard

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/productboard

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.productboard.com
- Total disclosed funding: $261M
- Latest round: Series D (Feb 2, 2022)
- Investors on record: 9

## About

Based in California, US, and founded in 2014, ProductBoard, Inc. is a product management startup that provides a cloud-based platform that allows businesses to prepare new product features in response to consumer requests. The company was founded by Hubert Palan (CEO) and Daniel Hejl. The company has more than 230 employees as of 2021. In April 2021, the company raised a USD 72 million funding round led by Tiger Global.

Productboard allows users to collect customer reviews from a variety of sources, including help tickets and slacks, and then group similar products together to determine which capabilities customers are most interested in. The company’s platform provides strategic product design and management solutions to businesses such as research repository, user insights, feature backlog, strategic drivers, prioritization score, strategic initiatives, user impact score, user impact score, task management, task management, competitive analysis, effort estimates, release planning, status monitoring, integrations, collaboration, and customizable boards.

The company generates revenue by pricing its platform packages which include essentials pack priced at USD 20 per month, pro pack priced at USD 50 per month, scale pack priced at USD 50 per month, and enterprise package.

The company plans to open a new office in Dublin and expand its existing Vancouver hub. The company which is headquartered in San Francisco plans to hire more than 100 new employees in 2021. It’s also hoping to add more companies to its partner ecosystem.

## Funding rounds

- Series D, Feb 2, 2022, $125M — Index Ventures, Kleiner Perkins, Hong Shan, Bessemer Venture Partners, Tiger Global Management, Credo Ventures, Dragoneer Investment Group
- Series C, Apr 22, 2021, $72M — Index Ventures, Kleiner Perkins, Hong Shan, Bessemer Venture Partners, Tiger Global Management
- Series B, Jan 15, 2020, $45M — Hong Shan, Bessemer Venture Partners
- Series A, Feb 4, 2019, $10M — Index Ventures, Kleiner Perkins, Credo Ventures, Rockaway, Reflex Capital
- Series A, Jun 8, 2018, $8M — Index Ventures, Kleiner Perkins, Credo Ventures, Rockaway, Reflex Capital
- Seed, Oct 18, 2016, $1.3M — Index Ventures, Credo Ventures, Reflex Capital

## Investors

- Index Ventures (https://capitalatlas.ai/funds/index-ventures) — Seed, Series A, Series C, Series D
- Credo Ventures (https://capitalatlas.ai/funds/credo-ventures) — Seed, Series A, Series D
- Reflex Capital (https://capitalatlas.ai/funds/reflex-capital) — Seed, Series A
- Kleiner Perkins (https://capitalatlas.ai/funds/kleiner-perkins) — Series A, Series C, Series D
- Rockaway (https://capitalatlas.ai/funds/rockaway) — Series A
- Hong Shan — Series B, Series C, Series D
- Bessemer Venture Partners (https://capitalatlas.ai/funds/bessemer-venture-partners) — Series B, Series C, Series D
- Tiger Global Management (https://capitalatlas.ai/funds/tiger-global-management) — Series C, Series D
- Dragoneer Investment Group (https://capitalatlas.ai/funds/dragoneer-investment-group) — Series D