# Product Peel

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/product-peel

- Industry: Software
- Headquarters: Lehi, US
- Website: www.videopeel.com
- Total disclosed funding: $1.5M
- Latest round: Seed (Jul 14, 2020)
- Investors on record: 3

## About

Product Peel, Inc. provides a video survey solution that simplifies the collection of video content from customers and employees for diverse applications like research and testimonials.Founded in 2015 in Lehi, US, Product Peel, Inc. specializes in video survey technology. The company was co-founded by Maria T. and Patrick Tedjamulia. It has successfully secured USD 1.5 mn in funding through a Seed round led by Active Capital on July 14, 2020, with participation from Next Coast Ventures and eonCapital Ventures, raising a total of USD 1.5 mn to date. Current valuation stands at USD 6.704 mn.VideoPeel™ offers a video survey solution designed for qualitative research, HR interviews, and customer testimonials. The platform allows users to easily collect videos without app downloads or logins. Key features include customizable surveys with branding, prompts for video responses, and the ability to request additional content like images and text. It serves various industries including marketing and HR, reaching clients across North America, Europe, and Asia.VideoPeel operates on a subscription-based model, offering tiered pricing for clients utilizing the platform for video testimonials, employee surveys, and customer feedback. The company generates revenue through direct agreements with businesses, leveraging features like automated transcription and AI-driven insights. This model supports ongoing relationships with users, contributing to a steady revenue stream as organizations increasingly adopt video communication methods.Moving forward, Product Peel, Inc. plans to enhance its platform by introducing additional features and expanding into new geographic markets, specifically targeting Europe and Asia by 2022. The recent funding of USD 1.5 mn will be utilized to support these product development initiatives and facilitate market entry strategies. The company aims to strengthen its position by offering innovative solutions tailored to client needs.

## Funding rounds

- Seed, Jul 14, 2020, $1.5M — Next Coast Ventures, eonCapital Ventures, Active Capital

## Investors

- Next Coast Ventures (https://capitalatlas.ai/funds/next-coast-ventures) — Seed
- eonCapital Ventures — Seed
- Active Capital (https://capitalatlas.ai/funds/active-capital) — Seed