# Produce Pay

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/produce-pay

- Industry: Financial Services
- Headquarters: Los Angeles, US
- Website: www.producepay.com
- Total disclosed funding: $106M
- Latest round: Series D (Feb 5, 2024)
- Investors on record: 26

## About

Produce Pay, Inc. is a US-based financial services company dedicated to the fresh produce industry, offering innovative funding solutions that enhance supply chain efficiency and cash flow management for growers and marketers.Founded in 2014 by Ben Dusastre and Pablo Schwarzbeck, Produce Pay operates out of Los Angeles, US. The company focuses on providing financial solutions to the fresh produce market. As of July 1, 2024, Produce Pay raised USD 38.00 mn in a Series D funding round led by Syngenta, with participation from Anterra Capital and others, totaling USD 38.00 mn raised to date. Produce Pay has completed 10 deals in its history.Produce Pay offers a comprehensive suite of financial solutions tailored specifically for the fresh produce industry. The company's core products include Predictable Commerce Programs, which integrate capital support, end-to-end visibility, and strategic partnerships, enabling businesses to optimize their supply chains and enhance operational efficiency. Through its financing solutions, Produce Pay provides working capital to growers and marketers before the season begins, allowing them to scale their operations effectively. The firm also features Quick-Pay services, which facilitate faster payments to suppliers, thus improving cash flow management. Produce Pay's services are utilized across various geographical markets, including the United States, Mexico, Canada, and several countries in Central and South America, as well as select European nations, allowing a diverse client base that includes farmers, distributors, and retailers to benefit from enhanced visibility and reduced waste in their supply chains.Produce Pay’s revenue model is structured around its specialized financial services offered to businesses within the agricultural sector. Transactions typically occur through partnerships and direct B2B interactions, wherein clients such as growers and distributors engage with the company's financing options. The firm provides working capital solutions that allow clients to receive upfront funding based on their expected produce shipments, effectively turning inventory into cash flow. Additionally, Produce Pay's services include subscription-based models for access to real-time market intelligence and supply chain analytics, helping clients make informed decisions. The company's flagship offerings, including Predictable Commerce and Quick-Pay, are central to its revenue generation, as they address critical pain points in the fresh produce market, including cash flow optimization and supply chain efficiency.In Q3 2024, Produce Pay, Inc. raised an undisclosed amount of venture funding from returning investor 500 Global. The company plans to utilize recent funding to develop new products aimed at enhancing their financial offerings. Furthermore, Produce Pay is strategizing to expand into additional markets in Central and South America, aiming for completion by the end of 2024.

## Funding rounds

- Series D, Feb 5, 2024, $38M — Avenue Capital Group, Syngenta, Avenue Venture Partners, Anterra Capital, Red Bear Angels Management, G2 Venture Partners, Astanor Ventures, Endeavor8
- Series C, May 20, 2021, $43M — International Finance Corporation, IGNIA Partners, Finistere Ventures, Anterra Capital, G2 Venture Partners, Treville Capital Group, IDB Invest, Astanor Ventures
- Series B, Oct 18, 2018, $14M — Social Leverage Capital, Anterra Capital, FJ Labs, Moonshots Capital, Rabo Investments, Greenhouse Capital, Treville Capital Group, Tribeca Early Stage Partners
- Series B, May 21, 2018 — FJ Labs
- Series A, Jun 29, 2016, $1.2M — Menlo Ventures, Social Leverage Capital, Arena Ventures, Red Bear Angels Management, Treville Capital Group
- Series A, Jun 10, 2016, $9.7M — Menlo Ventures, 500 Global, Social Leverage Capital, TYLT Ventures, Queensbridge Venture Partners, Arena Ventures, Wonder Ventures, ELab Accelerator, Moonshots Capital, Red Bear Angels Management, Treville Capital Group

## Investors

- Menlo Ventures (https://capitalatlas.ai/funds/menlo-ventures) — Series A
- 500 Global (https://capitalatlas.ai/funds/500-global) — Series A
- Social Leverage Capital (https://capitalatlas.ai/funds/social-leverage-capital) — Series A, Series B
- TYLT Ventures (https://capitalatlas.ai/funds/tylt-ventures) — Series A
- Queensbridge Venture Partners (https://capitalatlas.ai/funds/queensbridge-venture-partners) — Series A
- Arena Ventures (https://capitalatlas.ai/funds/arena-ventures) — Series A
- Wonder Ventures (https://capitalatlas.ai/funds/wonder-ventures) — Series A
- ELab Accelerator — Series A
- Moonshots Capital (https://capitalatlas.ai/funds/moonshots-capital) — Series A, Series B
- Red Bear Angels Management — Series A, Series D
- Treville Capital Group (https://capitalatlas.ai/funds/treville-capital-group) — Series A, Series B, Series C
- FJ Labs (https://capitalatlas.ai/funds/fj-labs) — Series B
- Anterra Capital (https://capitalatlas.ai/funds/anterra-capital) — Series B, Series C, Series D
- Rabo Investments (https://capitalatlas.ai/funds/rabo-investments) — Series B
- Greenhouse Capital (https://capitalatlas.ai/funds/greenhouse-capital) — Series B
- Tribeca Early Stage Partners (https://capitalatlas.ai/funds/tribeca-early-stage-partners) — Series B
- International Finance Corporation — Series C
- IGNIA Partners (https://capitalatlas.ai/funds/ignia-partners) — Series C
- Finistere Ventures (https://capitalatlas.ai/funds/finistere-ventures) — Series C
- G2 Venture Partners (https://capitalatlas.ai/funds/g2-venture-partners) — Series C, Series D
- IDB Invest (https://capitalatlas.ai/funds/idb-invest) — Series C
- Astanor Ventures (https://capitalatlas.ai/funds/astanor-ventures) — Series C, Series D
- Avenue Capital Group (https://capitalatlas.ai/funds/avenue-capital-group) — Series D
- Syngenta — Series D
- Avenue Venture Partners — Series D
- Endeavor8 (https://capitalatlas.ai/funds/endeavor8) — Series D
