# Pro Shop Holdings

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pro-shop-holdings

- Industry: Media
- Headquarters: Los Angeles, US
- Website: www.proshop.inc/
- Total disclosed funding: $44M
- Latest round: Series B (Oct 6, 2026)
- Investors on record: 9

## About

Based in California, US, and founded in 2023 by co-founders Chad Mumm and Joe Przycki, Pro Shop Holdings, Inc. offers golf content, products, and services. In October 2026, Pro Shop Holdings, Inc. raised USD 24 million in series B funding led by new investor Arthur M. Blank Family Office, with participation from other new investors Ares Management and Causeway. Returning investors PGA Tour, Phoenix Capital Ventures, and Powerhouse Capital also participated in the round. Pro Shop's wide range of services includes producing content such as documentary series, scripted projects, and live-made-for-TV golf events. The company plans to use the October 2026 funding to expand its digital media operations, produce original content, grow its media and commerce businesses, and support acquisitions and partnerships.

## Funding rounds

- Series B, Oct 6, 2026, $24M — Ares Management, Causeway, PGA Tour, Arthur M. Blank Family Office, Powerhouse Capital, Phoenix Capital Ventures
- Series A, Mar 7, 2024, $20M — PGA Tour, Powerhouse Capital, EP Golf Ventures, Marquee Ventures, Gametime Capital

## Investors

- PGA Tour — Series A, Series B
- Powerhouse Capital (https://capitalatlas.ai/funds/powerhouse-capital) — Series A, Series B
- EP Golf Ventures — Series A
- Marquee Ventures (https://capitalatlas.ai/funds/marquee-ventures) — Series A
- Gametime Capital (https://capitalatlas.ai/funds/gametime-capital) — Series A
- Ares Management (https://capitalatlas.ai/funds/ares-management) — Series B
- Causeway (https://capitalatlas.ai/funds/causeway) — Series B
- Arthur M. Blank Family Office — Series B
- Phoenix Capital Ventures (https://capitalatlas.ai/funds/phoenix-capital-ventures) — Series B