# Prime Roots

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/prime-roots

- Industry: Food
- Headquarters: Berkeley, US
- Website: www.primeroots.com
- Total disclosed funding: $47M
- Latest round: Series B (Dec 6, 2022)
- Investors on record: 15

## About

Terramino Inc. is a US-based food technology company dedicated to producing sustainable and health-conscious clean protein products, specializing in plant-based deli meats and bacon alternatives.Founded in 2017 and headquartered in Berkeley, US, Terramino Inc. focuses on innovative food solutions. The company was founded by Joshua Nixon and Kimberlie Le, with Kimberlie Le currently serving as CEO. In its growth journey, Terramino has successfully raised USD 28.79 mn in its SERIES B funding round on December 6, 2022, led by True Ventures, along with participation from several other investors. The company has completed a total of 4 deals to date.Prime Roots, Terramino's flagship brand, offers a variety of clean protein products, including plant-based deli meats and bacon alternatives. These items are crafted without preservatives, nitrates, or allergens, catering to health-conscious consumers and businesses in the food service sector. Prime Roots products are available in various urban markets across North America and select international locations, targeting consumers seeking healthier meal options.Prime Roots generates revenue through direct-to-consumer sales and partnerships with retailers, wholesalers, and food service providers. Their pricing structure accommodates individual customers and bulk buyers, with tailored plans for food service that may include volume discounts. The company engages its customer base with marketing efforts to announce new products and partnerships, aiming to foster loyalty and drive sales in the competitive plant-based food market.With the recent funding of USD 28.79 mn raised in December 2022, Terramino plans to scale its operations and expand its presence in deli counters and restaurants nationwide. The company is set to develop and launch new products in the coming year, aiming to tap into additional markets and regions, thereby broadening its customer base and enhancing brand visibility.

## Funding rounds

- Series B, Dec 6, 2022, $29M — Pangaea Ventures, True Ventures, Top Tier Capital Partners, SOSV, Alumni Ventures Group, IndieBio, Monde Nissin Corporation, The House Fund, Prosus Ventures, Gaingels, Diamond Edge Ventures, Solasta Ventures, Hyphen Capital, Meach Cove Capital
- Series A, Jul 7, 2020, $14M — Pangaea Ventures, SOSV, IndieBio
- Seed, Jul 24, 2018, $4.3M — True Ventures, Collaborative Fund
- Seed, Dec 22, 2017, $0.3M — SOSV, IndieBio

## Investors

- SOSV (https://capitalatlas.ai/funds/sosv) — Seed, Series A, Series B
- IndieBio (https://capitalatlas.ai/funds/indiebio) — Seed, Series A, Series B
- True Ventures (https://capitalatlas.ai/funds/true-ventures) — Seed, Series B
- Collaborative Fund (https://capitalatlas.ai/funds/collaborative-fund) — Seed
- Pangaea Ventures (https://capitalatlas.ai/funds/pangaea-ventures) — Series A, Series B
- Top Tier Capital Partners (https://capitalatlas.ai/funds/top-tier-capital-partners) — Series B
- Alumni Ventures Group (https://capitalatlas.ai/funds/alumni-ventures-group) — Series B
- Monde Nissin Corporation — Series B
- The House Fund (https://capitalatlas.ai/funds/the-house-fund) — Series B
- Prosus Ventures (https://capitalatlas.ai/funds/prosus-ventures) — Series B
- Gaingels (https://capitalatlas.ai/funds/gaingels) — Series B
- Diamond Edge Ventures (https://capitalatlas.ai/funds/diamond-edge-ventures) — Series B
- Solasta Ventures (https://capitalatlas.ai/funds/solasta-ventures) — Series B
- Hyphen Capital (https://capitalatlas.ai/funds/hyphen-capital) — Series B
- Meach Cove Capital (https://capitalatlas.ai/funds/meach-cove-capital) — Series B