# Prime Advantage

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/prime-advantage

- Industry: Logistics & Distribution
- Headquarters: Chicago, US
- Website: www.primeadvantage.com
- Total disclosed funding: $30M
- Latest round: Series C (Aug 7, 2000)
- Investors on record: 8

## About

Prime Advantage is a procurement solutions provider that enhances purchasing efficiency for various sectors, including education and government, through a membership-based platform that offers access to competitively solicited contracts.Prime Advantage specializes in group purchasing solutions that streamline procurement processes. Headquartered in Chicago, US, the company has undergone strategic developments since its inception, ultimately leading to its recent focus on serving educational and governmental clients. Louise Osullivan is the CEO of Prime Advantage. In August 2000, the company raised USD 23 mn in a Series C financing round led by Olympus Partners and included other investors such as Credit Suisse and Swander Pace Capital, bringing its total amount raised to USD 23 mn.Prime Advantage provides a comprehensive suite of group purchasing solutions aimed at enhancing procurement efficiency across various sectors, including K-12 education, higher education, government, nonprofits, and private equity firms. The primary offering is a membership-based platform that provides access to an extensive portfolio of competitively solicited cooperative purchasing contracts with national suppliers. This enables organizations to benefit from volume discounts while streamlining their procurement processes, ultimately achieving better value in purchasing decisions. The platform is essential for end users who require a wide range of products and services while adhering to strict budgetary constraints.Prime Advantage generates revenue through a membership model that allows clients in the public sector and nonprofit agencies to utilize their group purchasing contracts at no cost, resulting in significant savings. Clients engage with the platform by signing up for free memberships, which grant access to exclusive contracts. This B2B approach connects organizations directly with suppliers, fostering a cost-effective procurement experience. Membership access allows clients to benefit from real-time product availability and competitive pricing without incurring additional fees, ensuring measurable savings that can be redirected toward strategic goals.The recent Series C financing round, which raised USD 23 mn in August 2000, will support Prime Advantage's initiatives for future growth. The company plans to expand its reach into new geographic regions and sectors, further enhancing its procurement solutions. Specific target markets include expanding services to more nonprofit agencies and local government entities across the United States, with anticipated results by the end of the fiscal year. The funding will also help develop new product offerings aimed at improving procurement efficiency and driving further growth.

## Funding rounds

- Series C, Aug 7, 2000, $23M — El Dorado Ventures, Olympus Partners, Swander Pace Capital, Partech Partners, Jon Staenberg, Credit Suisse, Asset Management Ventures, Bancorp
- Series B, Feb 10, 2000, $7.3M — El Dorado Ventures, Partech Partners, Jon Staenberg, Asset Management Ventures

## Investors

- El Dorado Ventures (https://capitalatlas.ai/funds/el-dorado-ventures) — Series B, Series C
- Partech Partners (https://capitalatlas.ai/funds/partech-partners) — Series B, Series C
- Jon Staenberg — Series B, Series C
- Asset Management Ventures (https://capitalatlas.ai/funds/asset-management-ventures) — Series B, Series C
- Olympus Partners (https://capitalatlas.ai/funds/olympus-partners) — Series C
- Swander Pace Capital (https://capitalatlas.ai/funds/swander-pace-capital) — Series C
- Credit Suisse (https://capitalatlas.ai/funds/credit-suisse) — Series C
- Bancorp — Series C
