# PricingHUB

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pricinghub

- Industry: Internet
- Headquarters: Paris, France
- Website: www.pricinghub.net
- Total disclosed funding: $2.4M
- Latest round: Seed (Sep 10, 2020)
- Investors on record: 2

## About

PricingHUB specializes in pricing optimization solutions that enhance pricing strategies for retail and e-commerce businesses through advanced data analysis and AI integration.Founded in 2018 in Paris, France, PricingHUB provides innovative pricing solutions for businesses. The company was established by Guillaume Tujague, Jerome Laurent, and Xavier Casellato. PricingHUB successfully raised EUR 2 million in Seed funding, led by Elaia Partners, with participation from Lafayette Plug and Play, as of September 10, 2020, bringing its total amount raised to EUR 2 million across three deals.PricingHub offers a comprehensive pricing optimization solution designed to enhance pricing strategies for retail and e-commerce businesses. At its core, the platform integrates customer data, advanced artificial intelligence, and a team of pricing experts to deliver tailored pricing recommendations that align with specific business objectives. The service focuses on addressing challenges such as price elasticity and market competitiveness, enabling companies to adjust prices dynamically based on demand fluctuations, margin targets, inventory levels, and competitive positioning. PricingHub serves a diverse clientele, including major retailers and e-commerce platforms, particularly in Europe and North America, where the demand for innovative pricing solutions continues to grow.PricingHub generates revenue primarily through a subscription-based model, providing clients with access to its pricing optimization platform and expert services. Clients, which include major retailers and e-commerce platforms, engage with PricingHub on a recurring basis, utilizing its dynamic pricing tools. The pricing structure accommodates various business needs, allowing clients to select plans that best fit their operational scale and pricing objectives, thus establishing stable revenue streams.PricingHUB plans to leverage the recent Seed funding of EUR 2 million raised in September 2020 to develop new products aimed at enhancing their pricing optimization services. They are exploring opportunities to expand their services into additional markets in Europe and North America by the end of 2022, targeting sectors that could benefit from advanced pricing strategies.

## Funding rounds

- Seed, Sep 10, 2020, $2.4M — Elaia Partners, Lafayette Plug and Play

## Investors

- Elaia Partners (https://capitalatlas.ai/funds/elaia-partners) — Seed
- Lafayette Plug and Play — Seed