# Price.com

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/price-com

- Industry: Financial Services
- Headquarters: San Francisco, US
- Website: www.price.com/
- Total disclosed funding: $24M
- Latest round: Seed (Oct 1, 2025)
- Investors on record: 8

## About

Founded in 2016 and based in California, US, Price Technologies Inc., trading under the name Price.com operates as mobile application that enables users to earn cashback by purchasing products. Based in the US, Price.com offers cashback on product purchases and an AI-powered savings platform offering comparison shopping, cashback, coupons, and price alerts.  Founded in 2016 by RJ Jain, Price.com is an AI-powered savings platform offering comparison shopping, cashback, coupons, and price alerts across retail marketplaces and product types. In October 2025, Price Technologies Inc. raised USD 12 million in seed funding led by new investor Waterbridge Capital, with participation from returning investor TRAC, Founders Fund and Social Capital. Individual investors also participated in the round. Price.com offers AI-powered comparison shopping, cashback, coupons, price history, and alerts. It supports new, used, rental, and refurbished items across desktop, mobile, browser extensions, and apps helping users save money with real-time product matching from thousands of stores. Price.com earns revenue through affiliate commissions, cashback partnerships, and merchant integrations. Its AI-driven platform matches products across retailers, monetizing user savings and conversions via referral fees, data insights, and promotional placements. The company will use the October 2025 funding to enhance product development and expand into new markets.

## Funding rounds

- Seed, Oct 1, 2025, $12M — Founders Fund, Social Capital, Waterbridge Capital, TRAC
- Seed, Mar 31, 2021, $10M — Founders Fund, Social Capital
- Seed, Dec 27, 2016, $2M — Transmedia Capital, 500 Global, Social Capital, Visionnaire Ventures, Innovation Global Capital

## Investors

- Transmedia Capital (https://capitalatlas.ai/funds/transmedia-capital) — Seed
- 500 Global (https://capitalatlas.ai/funds/500-global) — Seed
- Social Capital (https://capitalatlas.ai/funds/social-capital) — Seed
- Visionnaire Ventures (https://capitalatlas.ai/funds/visionnaire-ventures) — Seed
- Innovation Global Capital (https://capitalatlas.ai/funds/innovation-global-capital) — Seed
- Founders Fund (https://capitalatlas.ai/funds/founders-fund) — Seed
- Waterbridge Capital (https://capitalatlas.ai/funds/waterbridge-capital) — Seed
- TRAC (https://capitalatlas.ai/funds/trac) — Seed