# Pressboard Media

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pressboard-media

- Industry: Marketing/Advertising
- Headquarters: Vancouver, Canada
- Website: www.pressboardmedia.com
- Total disclosed funding: $2.4M
- Latest round: Seed (Jun 7, 2017)
- Investors on record: 3

## About

Pressboard Media Inc. empowers content creators with innovative branded content solutions, providing tools for effective campaign creation, promotion, and measurement.Founded in 2014, Pressboard Media Inc. is based in Vancouver, Canada. The company specializes in branded content solutions, and it has engaged in four notable deals. The latest funding round was a Seed round completed in March 2022, where the company raised USD 2.00 mn, led by Rhino Ventures, with participation from Highline BETA. The founders, Jerrid Grimm and Tiam Korki, have contributed to the company's direction and growth since its inception.Pressboard specializes in providing award-winning tools specifically designed for content creators, focusing on branded content solutions. Their primary products include a comprehensive platform that facilitates the creation, promotion, and measurement of branded content, allowing users to design engaging campaigns that resonate with audiences. By analyzing thousands of pieces of branded content and compiling the data into actionable insights, Pressboard aims to enhance the effectiveness of content marketing strategies for its clients. The company's services cater primarily to marketing and advertising teams across diverse industries, targeting businesses that seek to elevate their brand presence through high-quality content. Pressboard's offerings are available in various geographical markets, including North America, Europe, and parts of Asia, empowering content marketers globally to achieve their goals.Pressboard's revenue model revolves around subscription-based services and partnerships that cater to businesses looking to leverage branded content. Clients engage with the platform through tailored subscription plans that provide access to a suite of features designed to streamline content creation and analytics. Typical transactions involve businesses subscribing to Pressboard's services on an annual or monthly basis, allowing them to utilize the platform's capabilities for their marketing needs. The firm's focus on delivering value through its flagship products ensures that clients benefit from ongoing support and innovative tools. Pricing structures are strategically designed to accommodate a variety of clients, from small enterprises to large corporations, fostering an ecosystem where brands can maximize their content marketing investments.Following the Seed funding round completed on March 15, 2022, Pressboard plans to utilize the USD 2.00 mn funds to create a robust and holistic publisher solution to power and scale its sponsored and commerce content programs. The company is targeting expansion into new markets, including increased presence in Europe and Asia, with plans to launch these initiatives by 2023. Upcoming product developments aim to enhance the platform's capabilities, although specific release dates have yet to be announced.

## Funding rounds

- Seed, Jun 7, 2017, $2M — Rhino Ventures, Highline BETA
- Seed, Jun 1, 2015 — Conconi Growth Partners
- Seed, Mar 1, 2015, $0.4M — Highline BETA

## Investors

- Highline BETA (https://capitalatlas.ai/funds/highline-beta) — Seed
- Conconi Growth Partners (https://capitalatlas.ai/funds/conconi-growth-partners) — Seed
- Rhino Ventures (https://capitalatlas.ai/funds/rhino-ventures) — Seed