# Prenda

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/prenda

- Industry: Education/Training
- Headquarters: Mesa, US
- Website: https://www.prenda.com/
- Total disclosed funding: $16M
- Latest round: Series B (Oct 31, 2022)
- Investors on record: 7

## About

Prenda, Inc. is an educational technology company that provides innovative solutions for microschools, empowering educators and families to create tailored learning environments for K-8 students.Founded in 2015 and headquartered in Mesa, US, Prenda, Inc. operates in the education sector, focusing on microschool management. Kelly Smith, the founder and CEO, has a background in educational entrepreneurship. The company has conducted 8 deals, with its most recent funding round taking place on October 31, 2022, raising USD 16 mn in SERIES B funding led by 776, along with participation from various investors. This funding represents the total amount raised by the company.Prenda offers a comprehensive educational solution designed to facilitate the operation of microschools for K-8 learners. Their primary product is a plug-and-play software platform that enables individuals or groups to efficiently manage microschools, which typically consist of 5-10 students. This platform streamlines enrollment processes, tracks student progress, and handles payment processing while allowing guides to create customized marketing websites. Prenda's educational approach leverages evidence-based techniques within a structured learning day that emphasizes connection, mastery, collaboration, and creativity. The curriculum is adaptable, ensuring that learning experiences are tailored to individual student needs, fostering engagement and skill mastery. Prenda serves various geographical markets across the United States, reaching families looking for alternative educational options that cater to their children’s unique learning styles.Prenda generates revenue through a structured fee model based on a per-student platform fee. The company charges USD 2,199 annually for students funded through state scholarship programs and a monthly fee of USD 219.90 for direct-pay students. Additionally, guides operating the microschools charge their own fees for the educational services they provide, determining these amounts during the setup process. Transactions typically involve families enrolling their children in microschools, with payments collected through Prenda's platform, which retains its platform fees and disburses the remainder to the guides. The revenue stream is primarily derived from this blend of platform fees and guide service charges, showcasing a direct-to-consumer business model focused on enhancing the educational experience for students and their families.Following the most recent funding round on October 31, 2022, where Prenda raised USD 16 mn in SERIES B funding, the company aims to utilize this capital for business expansion and to further its vision. Plans include the development of new educational products designed to enhance the microschool experience. Additionally, Prenda is targeting expansion into new markets across the United States to reach a broader audience, with specific details on geographic regions and timelines to be announced as initiatives progress.

## Funding rounds

- Series B, Oct 31, 2022, $16M — Learn Capital, Peak State Ventures, 776, MVP Ventures
- Series B, Apr 12, 2021, $0.1M — Learn Capital, Bossa Nova Investimentos
- Seed, Aug 15, 2019 — Pioneer Fund, Dunce Capital

## Investors

- Pioneer Fund (https://capitalatlas.ai/funds/pioneer-fund) — Seed
- Dunce Capital (https://capitalatlas.ai/funds/dunce-capital) — Seed
- Learn Capital (https://capitalatlas.ai/funds/learn-capital) — Series B
- Bossa Nova Investimentos (https://capitalatlas.ai/funds/bossa-nova-investimentos) — Series B
- Peak State Ventures (https://capitalatlas.ai/funds/peak-state-ventures) — Series B
- 776 (https://capitalatlas.ai/funds/776) — Series B
- MVP Ventures (https://capitalatlas.ai/funds/mvp-ventures) — Series B