# Praso Plataforma de Comércio Ltda.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/praso-plataforma-de-comercio-ltda

- Industry: Internet
- Headquarters: Sao Paulo, Brazil
- Website: www.praso.com.br
- Total disclosed funding: $12M
- Latest round: Series A (Aug 30, 2023)
- Investors on record: 6

## About

Based in Sao Paolo, Brazil, and founded in 2021, Praso Plataforma de Comércio Ltda. provides an online marketplace that sells consumer products. The company was founded by Carvalho, Fernando Bilfinger, and Rodrigo Castellari. In August 2023, the firm raised USD 9.3 million in Series A funding co-led by investors NFX and Valor Capital Group, with participation from returning investors Base Partners, Endeavor Scale-up Ventures, Formus Capital, and Iporanga Ventures.

The company offers an online platform that bridges the gap between manufacturers and retailers and provides a wide range of products to consumers. The product categories the firm includes are birds, sugar, salt, alcoholic beverages, non-alcoholic beverages, meat, spice, candy, flour, grains, cereals, and dairy products. Additionally, it also provides pasta, fish, cheeses, snacks, swine, utensils, stationery, and many others.

## Funding rounds

- Series A, Aug 30, 2023, $9.3M — Valor Capital Group, NFX, Iporanga Ventures, Base Partners, Endeavor Scale-up Ventures, Formus Capital
- Seed, Nov 1, 2021, $3M — Base Partners

## Investors

- Base Partners (https://capitalatlas.ai/funds/base-partners) — Seed, Series A
- Valor Capital Group (https://capitalatlas.ai/funds/valor-capital-group) — Series A
- NFX (https://capitalatlas.ai/funds/nfx) — Series A
- Iporanga Ventures (https://capitalatlas.ai/funds/iporanga-ventures) — Series A
- Endeavor Scale-up Ventures (https://capitalatlas.ai/funds/endeavor-scale-up-ventures) — Series A
- Formus Capital (https://capitalatlas.ai/funds/formus-capital) — Series A
